Direct Marketer and Cartoonist Stu Heinecke reveals how it is possible to use direct marketing techniques to achieve a 100% response rate by salespeople asking for meetings. In his previous book, How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing (2016) Heinecke discuss his campaign strategies which have brought his clients to unprecedented success in obtaining meetings with people unknown to the salesperson.
In ”Get the Meeting” he steps up further to reveal details about techniques and campaigns (which can be a campaign of one to one). He says that this isn’t only a marketing book. His concepts can work for an individual or hundreds of salespeople.
About Stu Heinecke
Stu Heinecke is a bestselling business author, a hall of fame-nominated marketer and one of The Wall Street Journal cartoonists.
In How to Get a Meeting with Anyone (2-2016), he introduced the world to "Contact Marketing," which uses micro-focused campaigns to connect with critically-important accounts and prospects.
Using the twenty categories of contact campaigns in the book, readers have gone on to produce explosive scaling of careers, businesses and lives. In Even More Outrageous Ways to Get a Meeting with Anyone (10-2019), Heinecke adds more techniques, tips and strategies, more than sixty illustrated case studies, an updated Contact Marketing model that sets a new baseline for response--at 100%--and introduces "Pocket Campaigns" as a replacement for business cards.
Get the Meeting!: An Illustrative Contact Marketing Playbook with detailed case studies.
• Kindle
$14.49
• Paperback
$24.95
Stu Heinecke can be reached at CartoonLink
Final Checklist Before You Launch Your Podcast
Preventing Disasters and Snoozing During Your Hybrid Events
Putting Your Podcast Guest on the Map - Google Maps Ideas
Creating a Google My Business Profile for Your Show and Ideas on How To Use it
Adding Your Podcast to Google Workspace
Measuring Podcast Success: Reminder To Set-Up GA4
Podcast Host vs Event Speaker - Which is the Best Option for You?
From Owner to Employee - When Mergers Align With Your Vision
Before You Commit to Creating a Podcast You May Want to Consider These Items
Programmatic Media Buying Has Changed Everything
What Is a Podcast Guest Management Firm?
We All Have Our Favorite Podcast Equipment - What Are Yours?
Tell Us: Why Might You Ask Your Guest For a Do-Over?
Funnel Feud! 3 Questions We Asked Podcast Teams
Podcast Editing Tips for Hosts, Guests, and Editors
Building Community Through Podcasting and Podchaser
Gifts for Podcasters - Playlists and Profiles
Slow Show Time is the Time to Review and Improve
Need to Move Your Podcast? Slow Down So You Don’t Botch Up Your Good Work
Why Be a Lone Ranger, When You Could Be Apart of a Family
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
The Marketing Secrets Show
Right About Now with Ryan Alford
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
Online Marketing Made Easy with Amy Porterfield