In this episode we are talking to Andreas Stighäll, COO at Home Furnishing Nordic.
Andreas has several years of experience in the industry. He has previously worked at CDON and Prisjakt.
The topic of this episode is paths to product discovery. We talk about the differences and similarities in product discovery for different industries. We discuss the importance of using technology to merchandise your products and how important it is to have a good product data.
What are special about selling furniture? Andreas explains the different areas.
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17. Conversational Commerce
16. Shopping behaviour during the pandemic
15. The eCommerce journey of Coolstuff
14. Product discovery B2B Commerce
13. Composable Commerce
12. Headless CMS
11. Findability at IKEA
10. Advanced eCommerce
9. Headless commerce
8. Ecommerce trends in the Nordics
6. Product master data
5. Automated pricing with rules and algorithms
4. Improving the customer experience
3. Understanding the product life cycle
2. The eCommerce journey of H&M
1. Data-driven visual merchandising
Radically Smarter Commerce - Trailer
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