This week we’re profiling Justin Mares, who has built 3 direct-to-consumer brands in Kettle & Fire, Perfect Keto, and Surely Wine that have all reached tens of millions in revenue. All by finding and owning emerging health and wellness trends.
Read the newsletter companion to this episode:
https://www.cheatsheetnewsletter.com/p/spotting-and-owning-trends
Here are the 3 big ideas in this week's Cheat Sheet:
How to spot trends and build businesses to own them.
Concept: Wedge versus ramp shaped businesses.
Reminder: Why it pays to bring on a Head of Finance early.
Listen, watch, or explore more of this week’s episodes:
#143 Kettle & Fire's Justin Mares | Identifying Trends, 5-Minute Mini Workouts, 6 To Dos Per Day, Favorite Books, and More
Listen Now | Watch Now | Episode Guide | Transcript
#144 Kettle & Fire, Perfect Keto, and Surely Wine: Spotting Trends and Building D2C Brands to Own Them | Justin Mares, Serial Entrepreneur
Listen Now | Watch Now | Episode Guide | Transcript
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Best Books & Authors in 2022 – Jacob Helberg (The Wires of War: The Fight Between Democracy and Autocracy for the Future of the Internet)
Best Books & Authors in 2022 – Jacob Helberg (My Favorite Books, Tools, Habits, and More)
Best Books & Authors in 2022 – Jason Crawford (Roots of Progress: On Technological Progress and How Innovation and Invention Happens)
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Driehaus Capital: Investing in Emerging Markets and The Great Pendulum Shift | Howie Schwab, Lead Portfolio Manager for Emerging Markets Growth
Trailer – Driehaus: Investing in Emerging Markets and The Great Pendulum Shift | Howie Schwab, Lead Portfolio Manager for Emerging Markets Growth
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Trailer - Ezra's Emi Gal: Tracking 150 Biomarkers, Annual Challenges, Peak Health by 40, Becoming More Disciplined, and More
Cheat Sheet: On Obsessing Over Problems, Predicting the Future, and Why Healthcare Should be a Product (Not a Service)
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Forward: Bringing Healthcare as a Product to a Billion People | Adrian Aoun, CEO and Founder
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