Today we're continuing with our "Back to Basics" journey by focusing on something that's often overlooked by freelancers - promotion.
Promotion is super important to keep the clients coming in, but a lot of freelancers think they just need to be good at what they do.
They admire those who seem to have endless work, thinking it all comes from word-of-mouth alone. But, in the early days of freelancing, just relying on referrals can be risky, leading to the scary "feast or famine" cycle.
This situation can force freelancers to scramble, taking any job they can just to pay the bills. These "bill-paying" clients might not always be a good match, and we might not even want to work with them, but bills gotta be paid, right?
I've been there, and I can tell you it's a quick way to burn out and start resenting your clients.
In our chat today, we're going to help you avoid getting stuck with just bill-paying clients by sharing six ways to promote your freelance work effectively. If you're having trouble finding enough clients, it's probably because people just don't know you're there.
That's where knowing how to effectively promote yourself comes in. By trying out one or two of the methods we're going to talk about today, you can bring stability to your work. More clients mean less stress, which lets you cherry-pick the projects you really love.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/258
#233: She Grew Her Freelance Business From $0 To $20k/mo In Under 4 Years | With Lydia Kerr
#232: The 11 Must-Have Tools For Growing And Running A 6 Figure Creative Business In 2023
#231: 6 Ways To Get More Clients In An EXTREMELY Competitive Industry
#230: Dynamic Pricing: The Secret Weapon Clever Freelancers Are Using To Maximize Their Income
#229: Raise Your Gosh Darn Rates.
#228: The Secret Ingredient To Higher Paying Gigs | The Client Acquisition Series
#227: Your Feast-Or-Famine Roller Coaster: Three Reasons Why Freelancers Never Escape This Vicious Cycle
#226: 6 Client Boundaries To Keep You Healthy, Happy, Stress-free, And Profitable
#225: How To Build Your Own Client Acquisition Machine (And Make 2023 Your Best Year Ever)
#224: Why Your High Sales Conversion Rate Is Actually A BAD Thing
#223: Shifting Your Clients From One-Time Projects To Monthly Recurring Subscriptions | With Annemie Tonken
#222: The Secret Weapon For 6 Figure Freelancers: Email Marketing
#221: The 4 Major Missing Pieces Of Your Marketing Plan | The Client Acquisition Series
#220: The Busy Freelancer's Guide To Getting Your Time Back (By Building Systems That Scale) | With Rachael Mueller
#219: How To Land High-caliber Clients By Emailing Strangers | The Cold Outreach Masterclass With Colleen Welsch
#218: How To Use Social Media To Start ATTRACTING Clients (Instead Of Chasing Them) | With Chris Smith
#217: Case Study: The Solo Freelancer Earning $1 Million Per Year (It's Not What You Think)
#216: How To Spend Less Time Doing The Stuff You Hate | The Easy Ates Framework
#215: How To Earn Up To $500,000 Per HOUR As A Designer | With Cat Coquillette
#214: How To Stop Trading Hours For Dollars By Creating An Ascension Ladder | With Rachel Brenke
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