Such a fun episode! You may remember Joey Coleman from Episode 54. He's entertaining, engaging, and he's written one of the best books I've ever read (listen to the episode to find out which one).
In this episode we talk about:
-What Joey learned from his wife who’s an editor and ghostwriter (and the tough feedback she gave on his new book)
-“The Portable Story” concept from Clay Hebert that will help you write a book that people share with others
-How to tell great stories and teach better through case studies in your book
-The point of a great story / case study in your book (this was eye opening)
We also talk about:
-The 3 types of books (according to Joey)
-The things Joey does to keep selling copies of his book long after his launch date (the secret to a perennial bestseller)
-The most interesting piece of advice Joey got from Ryan Holiday during lunch on his launch day
-A joint book launch party?! Should you do it with another author and what Joey learned
This was another fun conversation with Joey. Don't miss this. Check out his new book Never Lose An Employee Again.
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SPS 049: The Self Publishing School Podcast Is BACK! Here's what to expect...
SPS 048: Beyond the Bestseller: Foreign book rights, creating a book series & selling out your first live event with Hal Elrod
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SPS 046: Happiness, Good Habits, AND Becoming a Writer with Gretchen Rubin
SPS 045: The Podcast Is Coming Back!!!
SPS 044: Using A Free + Shipping Book Funnel with Anik Singal
SPS 043: The Getting Things Done Approach to Writing Your First Book with David Allen
SPS 042: Writing Words That Sell Your Books with Ray Edwards
SPS 041: Using Books to Drive Product Launches with Danny Iny
SPS 040: What I've Learned from Writing 10+ Books with Joanna Penn
SPS 039: 80/20 Book Sales & Marketing with Perry Marshall
SPS 038: Using Books to Build Passive Income with David McKay
SPS 037: How to Land Big Name Endorsements with Kelsey Humphreys
SPS 036: How to Build an Author Platform with Steve Scott
SPS 035: Using a Book To Get Booked with Grant Baldwin
SPS 034: Clinton White House Speech Writer at Age 23 with John Corcoran
SPS 033: How I Used My Book “Podcast Launch” to Help Create Podcasters' Paradise with John Lee Dumas
SPS 032: Growing My 8-Figure Business With A Book with Ryan Deiss
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