Do you want to be a thoughtful, effective communicator? In his latest book, Carlos A Alvarenga illuminates insights from research and classical writings to outline The Rules of Persuasion. On today's episode Carlos and Andrea discuss the chemistry between communicators and their audience that leads to people taking action on a message. They also explore differences between coercion and persuasion, and sentimentality and authentic emotion.
272 Nonprofit Leaders: Gail Williams from At Ease, USA
271: Nonprofit Leaders: Ignite Nebraska with Joni Wheeler
270: Leadership Skills: Acknowledging Others
269: How to Turn Life's Chaos Into Business Success with Elisa A. Schmitz
268: Increase Sales with Your Integrity Intact with Finka Jerkovic
267: Navigating Hidden Disabilities in the Workplace with Lonna Bell
266: Opportunities and Challenges for CEOs in 2023
265: Andrea Fryrear CEO Agile Sherpas
264: Amber Vilhauer CEO NGNG Enterprises
263: Marc Reifenrath CEO Spinutech
262: Scott J. Lewis CEO Spartan Investment Group
261: The Human Side of Digital Transformation with Kamales Lardi
260: Nick Lopez CEO LIME Painting
259: Colin McIntosh, CEO Sheets & Giggles
258: Matt Plooster, CEO Bridgepoint Investment Banking
257: Steven Sashen, CEO Xero Shoes
256: Leading With Mental Health in Mind in 2023
255: Reframing Rejection with Jessica Van Roekel
254: What Kind of Manager Training Makes Sense for My Company?
253: Credibility Is More Than Confidence
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