Okay, today’s guest has an incredibly compelling story. He’s someone who truly knows how to turn adversity into opportunity. Uber-successful serial entrepreneur, David Israel, has owned, among other things, a nightclub, a jewelry store, a chain of upscale pawnshops, and a maintenance company. But what’s most interesting, is that in 2011, while enduring the most personally challenging period in his life, he founded POP! Gourmet Foods, taking the snack industry by storm and forming partnerships with globally recognized retailers, nationally and internationally. He was even featured in Oprah magazine multiple times. Then, in 2017, David had an epiphany. The following year he took his passion, and considerable experience, and created the wildly popular company GOOD PLANeT Foods, to address the burgeoning demand for people who want to eat better, healthier, environmentally friendly products.
This is a guest who can probably teach us all a thing or two about making lemonade out of lemons. So get ready for a riveting tale that has all the high-stakes drama of a movie in the making.
“The sentence was five and a half, but with good time I’m out in four, which I knew wouldn’t be a problem. And look, it was life-changing. I mean, we all have this idea of who these people are in prison, and it’s what you see on TV, and it’s really not true. A lot of these guys are just victims of their environment or where they grew up and are really intelligent, smart people. I would call them entrepreneurs, they just didn’t know how or didn’t have the opportunity to do things the right way.” -David Israel
What we discuss in this episode:
Resources:
The Plant-based Playbook IS HERE!
Let the Plant-based Games Begin, the first-ever guidebook dedicated to optimizing athletic performance with plant-based fuel. We developed the Playbook in consultation with the IOC’s Office of Sustainability to help coaches, dietitians, and athletes understand how to embrace plant-based nutrition.
Researched and written by a diverse group of highly credentialed researchers, clinicians, and athletes, the Playbook leverages peer-reviewed science and real-world experience to illuminate the physiological benefits of a plant-based diet. The Playbook also includes robust, field-tested tools and resources for meal planning and other practical implementation techniques.
You can download the Playbook here: https://switch4good.org/plant-based-playbook/
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FLASHBACK FRIDAY - Rich Roll: Changing, Growing, Thriving
217 - Overcoming Lyme Disease through Dry Fasting with Michelle Slater
216 - Saving Lives through Diet with Cardiologist & Real Life Hero Dr. Steven Lome
215 - Fuel Your Body Right with Badass Vegan Athlete, Author & Entrepreneur John Lewis
214 - Healing Trauma with Wellness Guru Ella Magers
213 - Fighting the Childhood Obesity Epidemic with Pediatrician Dr. Leigh Ettinger
212 - Balance Hormones, Eliminate Toxins with Functional Medicine Doc, Dr. Koz
211 - Combat & Compassion with Vegan MMA Fighter Mac Danzig
210 - Build Muscle, Lose Fat on a Vegan Diet with Pro Bodybuilder Natalie Matthews
209 - Plant-Based in the Black Community with The Invisible Vegan Filmmaker Jasmine Leyva
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207 - Dr. Dawn Mussallem - This Plant-Based Physician Survived Two Death Sentences To Become a Real Life Wonder Woman
206 - Fiber is our Favorite F Word with Diabetes Dietitian & Author Lauren Plunkett
FLASHBACK FRIDAY - The Plant-Powered Penis with Dr. Aaron Spitz
204 - Plant-Based India with Cookbook Author Dr. Sheil Shukla
203 - Weight Stigma is Deadly with Dr. Yami Cazorla-Lancaster
202 - 30 Traveling Tips with World Vegan Travel founder Brighde Reed
201 - No Sugar, Oil or Allergens with Cookbook Author Debbie Adler
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