Okay, today’s guest has an incredibly compelling story. He’s someone who truly knows how to turn adversity into opportunity. Uber-successful serial entrepreneur, David Israel, has owned, among other things, a nightclub, a jewelry store, a chain of upscale pawnshops, and a maintenance company. But what’s most interesting, is that in 2011, while enduring the most personally challenging period in his life, he founded POP! Gourmet Foods, taking the snack industry by storm and forming partnerships with globally recognized retailers, nationally and internationally. He was even featured in Oprah magazine multiple times. Then, in 2017, David had an epiphany. The following year he took his passion, and considerable experience, and created the wildly popular company GOOD PLANeT Foods, to address the burgeoning demand for people who want to eat better, healthier, environmentally friendly products.
This is a guest who can probably teach us all a thing or two about making lemonade out of lemons. So get ready for a riveting tale that has all the high-stakes drama of a movie in the making.
“The sentence was five and a half, but with good time I’m out in four, which I knew wouldn’t be a problem. And look, it was life-changing. I mean, we all have this idea of who these people are in prison, and it’s what you see on TV, and it’s really not true. A lot of these guys are just victims of their environment or where they grew up and are really intelligent, smart people. I would call them entrepreneurs, they just didn’t know how or didn’t have the opportunity to do things the right way.” -David Israel
What we discuss in this episode:
Resources:
The Plant-based Playbook IS HERE!
Let the Plant-based Games Begin, the first-ever guidebook dedicated to optimizing athletic performance with plant-based fuel. We developed the Playbook in consultation with the IOC’s Office of Sustainability to help coaches, dietitians, and athletes understand how to embrace plant-based nutrition.
Researched and written by a diverse group of highly credentialed researchers, clinicians, and athletes, the Playbook leverages peer-reviewed science and real-world experience to illuminate the physiological benefits of a plant-based diet. The Playbook also includes robust, field-tested tools and resources for meal planning and other practical implementation techniques.
You can download the Playbook here: https://switch4good.org/plant-based-playbook/
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182 - The Female & Male Brain with Bestselling Author Dr. Louann Brizendine
181 - Meal Timing, Fasting & Insulin Resistance with Dr. Hana Kahleova
180 - Overcoming Fear with Uber Athlete Kate Strong
179 - The Plant Powered Penis with Dr. Aaron Spitz
178 - Getting Unstuck with Transformational Teacher Kute Blackson
177 - Listen to Your Gut & Learn to Poop with Dr. Will Bulsiewicz
176 - Healthy Living with Fitness Pro Marco Borges
175 - Fighting Cancer through Alternative Therapies with Tonya Kay
174 - Converting a Billion Vegans with App Creator Vikas Garg
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173 - Dr. Dean Ornish….’Nuff Said!
172 - How to Thrive with Diabetes with Drew Harrisberg
171 - The New Movie "Milked" with its Star, Chris Huriwai
170 - From 400 LBS to Climbing Mountains with Tim Kaufman
169 - Let's Eat with Forks Over Knives' Chef Del!
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168 - Healing Inflammatory Arthritis with Clint Paddison
167 - Busting Nutrition Myths with Dr. Matthew Nagra
166 - Intuitive Eating in a Diet Culture with Taylor Wolfram
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