Sharmadean Reid founded WAH Nails as a side project in 2009 – now it is a huge global well-known business.
In this episode I chat to Sharmadean about productivity and distraction. She has a brilliant Guardian column called Bossing It where she answers modern work questions.
She wrote two WAH nails books, delivered global pop up nail salons for 100s of brands, created a product line with Walgreen Boots Alliance and was awarded an MBE for services to Beauty.
So now she is building a new way to book beauty online with her new company Beauty Stack.
We talk about what she’d learned from starting businesses. Sharmadean’s also working on a new campaign with NatWest which is all about helping small businesses be the best they can be. A big focus is on helping small businesses do more with less and improve their productivity through the NatWest Productivity Blueprint.
The medium article I reference in the opening section of the interview is called “Growing Up Too Fast — Or Why I Closed WAH Nails Topshop”.
Soundbites I love from this episode:
“Why not write a completely new rule for how we determine success?”
“Create your own pic ‘n’ mix from other people’s successful bios”
“You can’t copy someone else’s path”
“Being productive doesn’t mean being chained your desk the whole time.”
#349 Tom Chatfield: How To Think (& Make Sense Of The World)
#348 Jenn Romolini: Embracing Your Inner Weirdo
#347 Tara Brach: Trusting Your Goodness
#346 Poppy Jamie: The Personal Brand vs Reality
#345 Eric Zimmer: Act Your Way Into Right Thinking
#344 Mo Gawdat: Engineer Your Path to Joy
#343 Caroline O'Donoghue: The Joy Of Writing For Young Adults
#342 Ian Leslie: How To Disagree Better
Bruce Daisley (REPLAY): Do We Have To "Love What We Do"?
#340 Alex Holmes: Masculinity & Mental Health
#339 Catherine Gray: The Power of The Very Personal
#338 Natalie Lue: How Do We Achieve "Deep Work"? (3 of 3)
#337 Natalie Lue: Making Your Own Career Ladder (2 of 3)
#336 Natalie Lue: The Myths Of Being Your Own Boss (1 of 3)
#335 Sam Baker: On Finding Yourself After 40
#334 Gaby Roslin: Genuine Positivity vs Faux Positivity
#333 David Speed: Creating For Yourself First (Not Social Media)
#332 (BONUS) Maggie Alphonsi & Nick Read on the Healthy Hybrid Workplace
#331 Adam Brazier: Comparison Can Be A Good Thing
#330 Nick Hornby: Getting Published, Dealing With Rejection
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