Sharmadean Reid founded WAH Nails as a side project in 2009 – now it is a huge global well-known business.
In this episode I chat to Sharmadean about productivity and distraction. She has a brilliant Guardian column called Bossing It where she answers modern work questions.
She wrote two WAH nails books, delivered global pop up nail salons for 100s of brands, created a product line with Walgreen Boots Alliance and was awarded an MBE for services to Beauty.
So now she is building a new way to book beauty online with her new company Beauty Stack.
We talk about what she’d learned from starting businesses. Sharmadean’s also working on a new campaign with NatWest which is all about helping small businesses be the best they can be. A big focus is on helping small businesses do more with less and improve their productivity through the NatWest Productivity Blueprint.
The medium article I reference in the opening section of the interview is called “Growing Up Too Fast — Or Why I Closed WAH Nails Topshop”.
Soundbites I love from this episode:
“Why not write a completely new rule for how we determine success?”
“Create your own pic ‘n’ mix from other people’s successful bios”
“You can’t copy someone else’s path”
“Being productive doesn’t mean being chained your desk the whole time.”
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#308 Cathy Heller: Turning Passion Into Profit
#307 Laura Mucha: Love, Relationships & Attachment Theory
Ruby Warrington (REPLAY): Sober Curious: Is Life Better Without Alcohol?
#305 Rebecca Seal: Solo Work & Loneliness
Gillian Anderson (REPLAY): Playing Margaret Thatcher & Winser Clothing Collection
#303 Adrienne Herbert: Finding Your Power Hour
#302 Hashi Mohamed: On Luck, Privilege, Talent
#301 Kenya Hunt: GIRL: Essays on Black Womanhood
#300: 300th SPECIAL Episode: Answering YOUR Voicenotes!
#299 Selina Barker: End Of Year Exhaustion & Overwhelm
#298 Rhonda Byrne: Discussing The Greatest Secret
#297 Tori Tsui: On Activism & Climate Change
#296 Seth Godin: It's Time To Trust Yourself
#295 Venetia La Manna: How To Slow Down
#294 Patricia Bright: Money Talk
#293 Dr Emma Hepburn: Dealing With Life Overwhelm
#292 Caitlin Moran: How To Be A Woman, 10 Years On
#291 Sharon Walters: Art as Therapy
#290 Jacqueline Wilson: The Joy Of Writing For Young Adults
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