Business Infrastructure - Curing Back Office Blues
Business:Entrepreneurship
Kimanzi Constable sums up his entrepreneurial journey as “I used to deliver bread for a living, now I write.” Of course, there’s more to his story than this. A lot more. Through his relentless pursuit for building a profitable six-figure online business, he’s now the author of four books, has appeared on over 250 podcasts, and has written articles for over 80 publications including Forbes and Business Insider.
*
Yes, at one time he did deliver bread. In fact, he started a vacation relief service for commercial drivers when he was 19 years old and primarily took on routes for Sara Lee Bakery. Although it was financially successful, Kimanzi admits that operational oversights and mismanagement led to him to eventually shut it down.
*
Shortly afterward, through introspection, he decided he wanted a better lifestyle for himself. One where he could spend more quality time with his family without the fear of burnout constantly looming. That search led him to study those who successfully built online businesses free from geographical boundaries. Soon, he co-founded Results Global Impact Consulting (RGIC). Together, he and his wife and co-founder, Cindy, teach others how to capitalize on their expertise and showcase it through content marketing strategy and implementation.
*
In this episode, Kimanzi reveals how they use ActiveCampaign, an email marketing software, to share lessons on how to leverage large media publications to increase visibility, build brand authority, and grow revenue. He also explains why, despite all the emerging digital marketing technologies, email marketing is still one of the most effective ways to communicate with your customers and network. Discover how to take your personal or business brand from obscure to visible or from unknown to mainstream and watch your profitability soar!
*
🔗 Links to Resources Kimanzi recommends: https://businessinfrastructure.tv/2021/12/05/178-kimanzi-constable-shares-tips-for-using-active-campaign-to-manage-content-marketing-boost-visibility-and-establish-credibility
🎧 Like What You Heard? Don’t Keep it to Yourself. Subscribe and Share!
💌 Please Support Our Sponsors, ThinkSmart Whiteboard, Equilibria, and CavnessHR
And don’t forget to leave a review! ⭐ ⭐ ⭐ ⭐ ⭐
272: Remastered | Season Finale with Alicia Butler Pierre
271: Remastered | Scaling a Non-Profit Organization - the Story of Emily Miller
270: Remastered | Tips for Intentionally Scaling a Small Business Slowly with Aman Agarwal
269: Remastered | Scaling Companies via Agile Transformation with Lynn Bonner
268: Remastered | Building Influence, Spreading Your Message and Making Money via Podcasting with Doug Sandler
267: Remastered | Becoming a CEO in Silicon Valley with Shellye Archambeau
266: Remastered | Scaling & Selling Businesses to Fortune 500 Companies with Jeff Wald
265: Remastered | Creating Magical Client Experiences Through Event Design & Planning with Jennifer Wang
264: Remastered | Lowering Overhead and Increasing Revenue with Forrest Tuff
263: Remastered | Testing Pricing Strategies for Maximum Profit with Diana Wu David
262: Remastered | Driving Innovation Using Organization Design
261: Remastered | Delivering Difficult News with Liz Kislik
260: Small Business Advisors | Season 20 Recap with Alicia Butler Pierre
259: Small Business Advisors | Ed Moore Shares How to Scale with Telecommunications Services
258: Small Business Advisors | Ebony Green Gives Advice for Delegating and Scaling to a Six-Figure Business
257: Small Business Advisors | Jeremy Bormann Shares How to Streamline Legal Research with Explainable AI
256: Small Business Advisors | Byron Wolfe Gives Insights on Crypto, NFT & Metaverse Accounting Strategies
255: Small Business Advisors | Gayatri Chadwa Explains How to Create a Culture of Diversity and Inclusion in Small Businesses
254: Small Business Advisors | Alex Sanfilippo Explains How to Be a Guest on Podcasts
253: Small Business Advisors | Crafting the Perfect Business Story with Michael de Groot
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Organic Marketing Simplified: Effective podcasting strategy for growth and monetization
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show