Businesses that Care Podcast (formerly Mere Mortals Unite)
Business:Management
My guest is, Melissa Agnes. Her brain is always finding ways to mitigate an issue. She understands that to build brand invincibility you must be crisis ready. She is a leading authority on crisis preparedness, reputation management and brand protection. The whole concept of being crisis ready is cultural. A culture that puts people above process and bottom line, that trains employees on how to proactively build trust, identify and assess real-time risk, and respond in a way that increases credibility in and brand equity for the organization.
For more information about Melissa:
Melissa's Website
Melissa on LinkedIn
Melissa on Twitter
Melissa on Youtube
Melissa's book on being Crisis Ready
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Learn It, Then Live It - Betsy Allen-Manning and Tonya Spencer
Big Thinking Leads to Big Actions - Jeffrey Hayzlett
Mindset Matters - Sonia Satra
Find the Lighter Side of Life - Jason Kotecki
How to Build Passionate Enthusiasm - Pegine Echevarria
Simplify Your Message for Successful Communication - David Friedman
Seeing Funny or Being Funny, It's Your Choice - Karyn Buxman
Focus Gets You What You Want - Dave Sanderson
Ditching the Cubicle for Adventures in the Great Outdoors - Jody Maberry
Overcoming Fear: Going from Yikes to Yes! - Jessica Pettit
Being a Role Model at Work - Lee Cockerell
Moving from SHOULD to WANT to CAN - Jean Moroney
Developing Empathy + Other Life Skills - Bob Burg
Letting GO for Clarity and Focus - Joe Calloway
Resolving Conflict Like a Superhero - Veronica Stiles
Principles of Service - Warwick Merry
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