The Marketing Automation Discussion
Business
Whether you are a SaaS company needing to register new users effectively, or anyone with a registration page on your website, effective communication with those who are just being introduced to your product/brand for the first time is key.
Full show notes: https://automated.af/automated-sales-and-marketing-processes/onboarding-autom…orks-what-doesnt/
(with promo code to free year of Zendesk!)
My guest today is Wes Bush. Wes is best-known for challenging the traditional way of growing a SaaS business. He has been featured in Forbes, the Huffington Post, and has lectured at Canada’s top Polytechnic college. He is currently the founder and president of Product-Led Institute.
Products Mentioned Product-Led Growth Book Chat (free one-year) - Zendesk Email - Customer.io, Userlist (~$50/mo per user to start) Videos - Govideo by Vidyard (free), Loom.io Product onboarding - pendo.io, appcues (free to start) Product analytics - Amplitude, Heap, Mixpanel --- Support this podcast: https://anchor.fm/marketing-automation/supportWhat Are The Top Trends In Lead Generation For 2018? | Alex Glenn
How should an early stage B2B SaaS startup balance inbound marketing with outbound sales? | Alex Glenn
My actual daily routine for B2B lead generation! | Alex Glenn
Can cold emailing for selling B2B SaaS be successful at all if it's not followed up by phone call? | Alex Glenn
"THE NEW WORLD OF COLD OUTREACH AUTOMATION, GDPR and LEVERAGING DATA" Parts 2 and 3 | Alex Glenn
Is LinkedIn useful for sales outreach? What should I know? | Alex Glenn
Cold Outreach Presentation - Part 1: being 'omnipresent' and 'human-like' | Alex Glenn
"Why are my cold email campaigns not working?" - my answer | Alex Glenn
How to continue cold emailing under GDPR? | Alex Glenn
We answer a question on Quora about GDPR & cold emailing | Alex Glenn
Review of the "Cold Email Platform Analysis PDF" | Alex Glenn
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