Gideon Spanier, Editor-in-Chief at Campaign, and Maisie McCabe, UK Editor at Campaign, joined our Head of Content Michaela Hallam at Media 360 to discuss their reflections and highlights of the two-day event.
One of the key takeaways from Media 360 was trust, they delve into its importance and the habits people form around each media channel. Their conversations also covered how audio is different from other channels and its value as a media opportunity.
This episode is part of our Media 360, follow Fresh Ears to hear insights from some of the biggest CMO's in the UK.
See omnystudio.com/listener for privacy information.
Niche content for a valuable audience, with Allianz
Being brave and inviting debate, with Shell
Creating super-relevant content for your community, with NFU Mutual
Fitting into the listener's day, with Zendium Toothpaste
Eating your own dogfood - with Propeller Group
Building trust & momentum - with Slater & Gordon
Telling complex stories - with GML
Thoughtful, intimate conversations - with Happiful Magazine
Shifting Audience Perceptions - with AQA
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