Massive thanks for helping us reach one-million listens. Yes, it's just a number but it sounds good and you can say "one million" like the bad guy in Austin Powers. Thank you to everyone who's let me into their heads–guests and listeners.
In this episode, I discuss how there's no such thing as a "right" way to do strategy and how frameworks like the 4Cs, Get/To/By, and the Four Points can work together or not. The onus is on the frameworker to use what works for them without being rigid or dogmatic.
I share two examples that are...you know, okay. But definitely beatable.
Hawaii–get remote workers to move there (when the world was locked down). Find it here: https://www.instagram.com/p/CLLAD0uhY5j/
And Freelancing–convince someone resistant to freelancing to try it. Find it here: https://www.instagram.com/p/CUc63mdFuhu/
We're looking to launch 1-2 more strategy training experiences this year. A 1- or 2-day masterclass as well as a 6-week program. Email us hello@sweathead.com if you're interested. Details are coming.
Happy 1 million to you!
http://www.sweathead.com
http://www.instagram.com/markpollard
Leading Strategy In A Social Media Agency - Rob Engelsman, Head of Strategy & Relevance
The Psychology of Zine-Makers - Clint Johns, Cognitive Psychologist
The Mission To Become A Full-Time Strategist - Itumeleng Ndaba, Art Director
Doing Strategy For Good...Social Good - Penny Norman, Senior Strategist
Newish To Creative Briefs? Welcome To The Mess...Uhh, Fun - Esther Wang, Strategist
Creativity in Marketing - Karl Isaac, Fractional Chief Brand and Marketing Officer
Resilience - Walk And Talk, Central Park
How The Creative Brief Writer Matures - Solo Chat
How One CEO Has Led Their Agencies Through A Global Pandemic - Heeru Dingra, CEO, Isobar Group India
CEO 101: Getting Inside the Head of a CEO - Sara Tate, former CEO of TBWA\London
Strategy is Everywhere, But Where Do I Go To Do It? - Lydia Taylor, Freelance Strategy Lead
How Running a Small Business Helps in Account Planning - Ben Kuria Mburu, Strategy Director
Strategy Questions You Have In Your Mind Lead To Answers From My Mouth - Over 10 Of Your Questions Answered
Brandsplaining–Why Most Marketing to Women Doesn't Understand Women - Jane Cunningham and Philippa Roberts, PLH Research
The Life-Affirming Nature Of Strategy Work - Direct From A WeWork Phone Booth On W25th St
Bullying in Agencies - Colleen Merwick, Strategy Director
How Would You Sell IKEA To Architects? - Live Strategy with Ana Škorić
The Shift From Agency To Tech Platform - Tatiana Peck, Facebook Creative Shop
The Proust Questionnaire But For Brands - Parker Mason, Strategy Consultant
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