You have, most likely, heard of the importance of email as a driving force behind funding. While that is incredibly true, that’s not all there is. In today’s episode, Nalin discusses the importance of social media and how you can use it to cultivate different aspects of your brand, company, and product.
Main Takeaways
[1:32]: The Different Channels of Social Media
Every platform is different. You need to understand this to know what will work best for your product.
[4:28]: Not Every Platform Will Work For Your Brand
Each platform has its own agenda and can be quite different. Also, you may just not like using one platform. That’s ok! There are ways to work around it.
[7:24]: Impact of a Reach Social Media
Your reach on social media is one of the most impactful aspects of social. Let’s talk about what it is, how you can utilize it, and why it’s so important.
[8:57]: The Influence of the Hashtag
Did you know that you can utilize hashtags to generate more reach? By using them in the right way you can make sure your product is automatically getting categorized with similar products to ensure the right types of people are seeing you.
[11:34]: Relationship Building Via Social Media
One of the most important aspects of launching a product is relationships. What if we said that social media is one of the best ways to do that? With relationships comes trust and with trust comes backers.
[15:54]: How Social Media Can Help
So, just how can social media help you? What is the point of it all and what will you get out of it?
[17:48]: The Benefits And Importance Of A Call To Action (CTA)
Sometimes people just need to be told what to do. Let’s discuss what to tell them.
Resources From This Episode
CCP 030: The Launch Plan To Raise $69,093 For Gino, The Personal Air Sanitiser
CCP 029: Funnel Hacks That Work For Crowdfunding
CCP 028: Testing For Market Acceptance And Raising $103,724 For Lounge Wagon
CCP 027: The King Of Marketing: Email
CCP 026: How Move Found Their Superfans And Raised $420,835
CCP 025: Get Strangers To Back Your Crowdfunding Project
CCP 024: 4 Reasons Your Crowdfunding Campaign Will Fail
CCP 023 Choose The Best Crowdfunding Agency For You
CCP 022 How to Know Your Audience
CCP 021 Picking The Perfect Launch Date And Time
CCP 020: 4 Things To Look At When Researching Your Market
CCP 019: Why Do People Back Crowdfunding Campaigns?
CCP 018: 3 Ways To Charge Shipping During Your Campaign
CCP 017: How To Crowdfund For Different Price Points
CCP 016: 5 Things To Post During Pre-Launch
CCP 015: The Process In The Marketing
CCP 014: The Top 2 Things You Must Have To Succeed In Crowdfunding
CCP 013: How To Bring Attention To Your Campaign
CCP 012: 3 Perfect Topics To Post During Your Pre-Launch
CCP 011: 5 People You Need For Your Crowdfunding Team
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