He did this the hard way – grew up playing guitar in a band, skipped college, became an accountant by testing into the profession and, after he got into the corporate world, made a lateral move into marketing. He is Andy Mooney, the CEO of Fender Musical Instruments Corporation.
Mooney and Fender are trying to change the way we look at musical instruments, and the process of buying one and learning to play. It all made sense after he told me his role in the Disney Princess concept becoming a global marketing phenomenon.
Also: The game has changed. It used to be, a movie was valuable if it had a big showing at the box office, though there was the occasional film that did big rental business but didn’t do much in theaters. For more on that, see the entire careers of Mary Kate and Ashley Olsen after Full House. And then for TV, much of the same: A show is big if it gets people to watch commercials or buy cable.
107 - What Really Mattered at CES 2019, with Julia Boorstin, AMD, IBM, Mobileye, Verizon
106 - WW CEO Mindy Grossman; Plus, Wellness and Fitness Tech for 2019
105 - UpWork CEO Stephane Kasriel: Is the Full-Time Job A Dinosaur?
104 - Intel interim CEO Bob Swan; Plus, Real Estate Insight for 2019
103 - Three Tech Controversies from 2018: Digital Data, Fun and Money
102 - Salesforce co-CEO Keith Block; Plus Your Game Plan for Consumer Cloud
101 - AWS CEO Andy Jassy: The Plan to Stay Ahead in the Cloud
100 - Max Levchin, PayPal co-founder and Affirm CEO: Disrupting Money (Again)
99 - KIND Snacks Founder Daniel Lubetzky; Plus, Outsmart the Holiday Season
98 - BlackBerry CEO John Chen; Plus, How to Beat Amazon
97 - Panera CEO Blaine Hurst; Plus, Why Parents Must Make A Screen Time Strategy
96 - Luis von Ahn, Duolingo CEO: Could Language Be Key to Closing the Wealth Gap?
95 - HotelTonight CEO Sam Shank, Plus Cannabis Goes Legal in Canada
94 - Carnival CEO Arnold Donald: Achieve Despite the Doubters
93 - New Rules of the PC Market: A Practical Buying Guide, with Patrick Moorhead
92 - SiriusXM Buying Pandora, and A New Cloud Alliance: Tim Westergren, Pandora Co-founder
91 - What the Most Successful Founders Have in Common: Maynard Webb, Scott Galloway, Robert Frank
90 - Analyzing the New iPhone XS Max & Apple Watch with Chrissy Farr, Josh Lipton, Jillian Manus
89 - Nike’s Gamble; Facebook & Twitter Go to Washington. With Charles Duhigg & Ellen Pao
88 - How to Get Pay-Boosting Skills Without Going Broke
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Mad Money w/ Jim Cramer
American Greed Podcast
CNBC’s ”Fast Money”
Squawk on the Street
CNBC’s ”The Suze Orman Show”- Full Show