When it comes to building a successful and sustainable speaking business, so much of what really matters doesn’t happen on the stage. Veronica Romney, the Dream Team Architect, joins us for Episode 419 of The Speaker Lab Podcast to peel back the layers of scaling a business and taking it to the next level. As a fractional chief of staff for several businesses, Veronica helps take seven-figure companies to eight all while addressing their core functions and leadership.
Veronica addresses direct ROI vs. the value an individual can bring to your team and unpacks the mystery of when to bring on additional team members and how to do it effectively. She also takes a deep dive into the challenge that speakers face when it comes to the “leaky” mechanics that often exist behind the stage. She shares the options that exist for speakers to create opportunities for success, how to package the value they offer, and why it’s important to build a team that can market your zone of genius. Veronica offers endless insight, and this conversation is packed with growth-mindset strategies that will stretch your understanding of building a business.
Here's what you’ll learn from this episode:
Episode Resources:
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How to Win at Work by Winning at Home First with Cory Carlson
How to Build Relationships as a Speaker with William Quigg [Student Highlight]
The Good, the Bad, and the Ugly of Working for Yourself with Jeffrey Shaw
Finding Your Core Mission with Michelle Onuorah [Coaches Corner]
The State of the Speaking Industry in 2023 with Erick Rheam
How to Make Magic From the Stage with Dr. David Palmiter [Student Highlight]
How to Make Podcasting Work for Your Speaking Business with Lou Diamond
The Power of Executive Presence with Katherine Johnson [Coaches Corner]
How to Become a Master Speaker with Erick Rheam
How to Have an Audacious Mindset with Anne Marie Anderson [Student Highlight]
The Power of Intentionality with Ryan Botner [Student Highlight]
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How to Navigate Legal Issues as a Speaker with Autumn Witt Boyd
How to Navigate the 10 Biggest Distractions for Speakers [Coaches Corner]
Why Strategy Matters to Build Your Speaking Business with Michael Laidler [Student Highlight]
How to Find What’s Missing In Your Speaking Business with Julie Solomon
Our Best Advice For Growing Your Speaking Business [Coaches Corner]
How To Create Opportunity from Economic Change with Karl Maier
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