When it comes to building a successful and sustainable speaking business, so much of what really matters doesn’t happen on the stage. Veronica Romney, the Dream Team Architect, joins us for Episode 419 of The Speaker Lab Podcast to peel back the layers of scaling a business and taking it to the next level. As a fractional chief of staff for several businesses, Veronica helps take seven-figure companies to eight all while addressing their core functions and leadership.
Veronica addresses direct ROI vs. the value an individual can bring to your team and unpacks the mystery of when to bring on additional team members and how to do it effectively. She also takes a deep dive into the challenge that speakers face when it comes to the “leaky” mechanics that often exist behind the stage. She shares the options that exist for speakers to create opportunities for success, how to package the value they offer, and why it’s important to build a team that can market your zone of genius. Veronica offers endless insight, and this conversation is packed with growth-mindset strategies that will stretch your understanding of building a business.
Here's what you’ll learn from this episode:
Episode Resources:
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40 Speaking Lessons from 400 Episodes: Part III
40 Speaking Lessons from 400 Episodes: Part II
40 Speaking Lessons from 400 Episodes: Part I
How to Find Your Focus with Tripp Crosby
How to Find Your Story & Build Confidence with Ravi Rajani [Student Highlight]
How to Create an Incredible Customer Experience with Shep Hyken
How to Dive Deep with Tec Clark [Student Highlight]
How to Define Your Success with Tim Schurrer
How to Find Courage and Try Something Different with Rob Ferre
Three Reasons Your Talk is Boring with Jeremy Rochford [Coaches Corner]
How the National Speaker Association Can Help Speakers with Jaime Nolan
How to Change the Narrative with Shawn Singleton [Student Highlight]
Why You Need An Abstract with Erick Rheam
How to Turn Adversity into Opportunity with Alan Stein Jr.
How to Find Financial Freedom and Flexibility with Shane Sams
Achieving Your Purpose with Darwin Li [Student Highlight]
From Sales to the Speaking Stage with Wolf Millstone
Five Mistakes Aspiring Speakers Make [Coaches Corner]
Creating Your Own Podcast with Jeff Sanders
How to Self-Publish a Book in 90 Days with Chandler Bolt
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