Episode 300 is a solo show about why you should consider rebranding, why you shouldn’t, and some personal reflections on the Brand You podcast -- and all that I’ve experienced and learned since starting the show in 2014. Believe it or not, the podcast was named Up and to the Right for about 6 months before I did my first podcast rebrand.
There are two reasons to rebrand:
Up and to the Right was not attracting my ideal audience. But when I changed the name to Brand You, the podcast took off. It was clear what the purpose of the podcast was and who should listen.
In this episode, we go over how to tell if your product, service, or podcast needs a facelift, an overhaul, or a funeral. We also go over what to do if you are multi-passionate and how to stack all your passions so that you can pull from each one.
The Brand You podcast will be taking a month off and returning in October as You are the Brand. Thank you for your support over the past 300 episodes and I look forward to the next 300!
Get Your Copy of You Are the Brand Today!
We are officially underway with the You Are the Brand book launch, and if you pre-order today or buy any of the Coaching + Book Bundles, you are going to get some amazing bonuses!
Get all the details at: youarethebrandbook.com
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EPISODE CREDITS:
If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com
302: The Messenger is More Important Than the Message
301: What's the Difference Between A Thought Leader, Expert, and Influencer
Welcome to You Are The Brand!
BYP 299: Read to Lead with Jeff Brown
BYP 298: The Surprising Gift of Doubt with Marc Pitman
BYP 297: Own Your Career, Own Your Life with Andy Storch
BYP 296: Survive and Thrive with John Meese
BYP 295: Book Yourself Solid with Matthew Kimberley
BYP 294: 5 Ways to Keep Your Sanity During Insanely Busy Seasons
BYP 293: Tell Stories, Change Lives with Rob Morris of Love146
BYP 292: Your Message Matters with Jonathan Milligan
BYP 291: My 2021 Birthday Episode and the Fear of Success
BYP 290: Avoid These SEO Mistakes (Especially If You Do NOT Have A Big Audience) with Robby Fowler
BYP 289: How I Built My Book Launch Team
BYP 288: 5 Reasons Why I'm Ferociously Committed to YouTube in 2021 and Beyond
BYP 287: How Phillip Stutts Launched His Book Despite Facebook Shutting Him Down
BYP 286: How To Craft A Killer (Book) Offer
BYP 285: How I'm Writing the Press Releases, Press Kits, and Media Bios For My Book Launch
BYP 284: What I’m Doing RIGHT NOW To Prepare for My Book Launch
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