EDGE of the Web - The Best SEO Podcast for Today’s Digital Marketer
Business:Marketing
Google has taken a stand on fake reviews with a new reviews spam algorithm, claiming to have removed over 170 million policy-violating reviews in 2023 - a 45% spike from years past. But numbers are hard, right? How much did they actually increase?
AI is jumping the gun! As silly as it may sound, you might want to check the web for a premature AI-generated obituary of yours because if you find one… you’re not the first!
Please, it’s time to let go of the disavow tool finally.
Catch up on all the greatest SEO news happening this week, as always, here on the EDGE of the Web!
News from the EDGE:
[00:03:52] New AI Algorithm Takes Down 45% More Fake Reviews In 2023!
[00:09:18] Tracking Paid And Organic Traffic In GA 4 Just Got A Little Easier
[00:10:06] EDGE of the Web Sponsor: Site Strategics
[00:11:50] New Bulk Email Regulations from Google and Yahoo
AI Blitz:
[00:16:43] The UK is Outpacing the US for AI Hiring
[00:18:01] AI-generated Obituaries Litter Google Search
[00:21:09] "AI native" Gen Zers are Comfortable with AI
AI Tools:
[00:24:28] Diet Helper: ChatGPT Prompt for Healthier Living
[00:26:26] EDGE of the Web Sponsor: InLinks
Barry Blast from Search Engine Roundtable:
[00:29:08] Google: You Won't Get Your Rankings Back By Disavowing Toxic Links
[00:31:48] Google: EEAT Isn't A Ranking Factor Nor A Thing That Factors Into Other Factors
Thanks to our sponsors!
Site Strategics https://edgeofthewebradio.com/site
Inlinks https://edgeofthewebradio.com/inlinks
Follow Us:
Twitter: @ErinSparks
Twitter: @MordyOberstein
Twitter: @TheMann00
Twitter: @EDGEWebRadio
Resources:
#StandwithUkraine edgeofthewebradio.com/ukraine
668 | Rocking Out GA4 w/ Brie Anderson
667 | News from the EDGE | Week of 3.4.2024
666 | Design Thinking for SEOs w/ Ola King
665 | News from the EDGE | Week of 2.26.2024
664 | Search Experience Optimization w/ Ola King
663 | News from the EDGE | Week of 2.19.2024
662 | Local SEO and Google SGE w/ Greg Gifford
660 | How To Dominate Your Local SEO w/ Greg Gifford
659 | News from the EDGE | Week of 2.5.2024
658 | Content at Scale Using Artificial Intelligence w/ Julia McCoy
657 | News from the EDGE | Week of 1.29.2024
656 | Artificial Intelligence Optimization (AIO) w/ Julia McCoy
655 | News from the EDGE | Week of 1.22.2024
654 | Breaking Through the SEO Ceiling w/ Todd Friesen
653 | News from the EDGE | Week of 1.15.2024
652 | Building SEO For Long-Term Growth w/ Todd Friesen
651 | News from the EDGE | Week of 1.1.2024
650 | News from the EDGE | Week of 12.25.2023
649 | Retail Media Opportunities and Ethics w/ Elizabeth Marsten
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