According to Orrin, the three stages of business growth are as follows:
Stage 1: You’re scrappy and entrepreneurial with a ‘let’s just get it done’ kind of attitude. As for sales, you do most of the work yourself.
Stage 2: ‘Let’s get some kind of management in here!’ becomes your mission. You start to grow your sales team and add people in layers into the organization. You may even start to get some investors.
Stage 3: The 3 p’s are in place: people, process, and product. Backed by a good board and investors, and with trusted sales, marketing and customer success managers in place, you are free to become a future-oriented, strategy-focused leader.
Having made it to Stage 3, Orrin takes a look back at the journey that got him there, sharing advice for each stage and the kind of things he wished he knew along the way. No matter which of the stages of business growth you are currently in, you are sure to gain new insight that will help you reach your next milestone.
Highlights
10:20 – Building relationships to land big customers
14:14 – The 3 stages of business growth
18:32 – Stage 1: The scrappy entrepreneur
23:43 – Stage 2: Learning to delegate
31:24 – Setting yourself up for success in Stage 3
35:52 – How to know you’ve made it to Stage 3
38:22 – What’s coming in the future
Quote
“When you have a well functioning team it frees leadership to focus on the vision and where the business is going.”
Connect with Orrin Broberg in the links below:
Website: https://www.gomodus.com/
LinkedIn: https://www.linkedin.com/in/obroberg/
You can learn more about and connect with Alice Heiman in the links below:
Website: https://AliceHeiman.com
LinkedIn: https://www.linkedin.com/in/aliceheiman/
From 1 million to 1.5 billion at Angie’s List, What Alex Levin did Next
Turning a Sweet Idea into a Thriving Business: The Grove Cookie Journey
Why Your Sales Aren't Growing: The Critical Role of Value in Customer Acquisition with Expert Ian Campbell
From Silos to Synergy: Transforming Your Team with a Go-to-Market Framework
From Sales Rep to CEO: Navigating the Journey to Funded Startup
Leading with Empathy: How Cory Munchbach’s Journey from Analyst to CEO Shapes her Leadership Today
How CEOs Can Harness the Power of Revenue Operations: Insights from Eddie Reynolds
From Law to Leadership: Clate Mask’s Journey to CEO of Keap
From NASA to CEO: Lessons in Leadership, Storytelling and Curiosity
Adapt, Innovate, Scale: Key Strategies from Recapped's Sales Success Story
The Power of Exceptional Experience
Scaling to $22 Million ARR: Sales Insights from Retention.com's CEO
CEOs on Social Media: A Direct Correlation to Increased Revenue
From Sustainability Advocate to Tech Entrepreneur: Malin Schmidt's Journey to the Top
Unlocking the Power of Authentic Influence in Leadership with Matthew Brown
The Transformative Power of Appreciation
Innovating from the Top: How a Former CMO Revitalized a Company as CEO
From Reluctant Entrepreneur to Successful CEO with Justin Rende
The Importance of Sales Leadership in a Changing Economy with Gretchen Gordon
Relationships Over Sales Pitches with Eduardo Coll
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Organic Marketing Simplified: Effective podcasting strategy for growth and monetization
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show