According to Orrin, the three stages of business growth are as follows:
Stage 1: You’re scrappy and entrepreneurial with a ‘let’s just get it done’ kind of attitude. As for sales, you do most of the work yourself.
Stage 2: ‘Let’s get some kind of management in here!’ becomes your mission. You start to grow your sales team and add people in layers into the organization. You may even start to get some investors.
Stage 3: The 3 p’s are in place: people, process, and product. Backed by a good board and investors, and with trusted sales, marketing and customer success managers in place, you are free to become a future-oriented, strategy-focused leader.
Having made it to Stage 3, Orrin takes a look back at the journey that got him there, sharing advice for each stage and the kind of things he wished he knew along the way. No matter which of the stages of business growth you are currently in, you are sure to gain new insight that will help you reach your next milestone.
Highlights
10:20 – Building relationships to land big customers
14:14 – The 3 stages of business growth
18:32 – Stage 1: The scrappy entrepreneur
23:43 – Stage 2: Learning to delegate
31:24 – Setting yourself up for success in Stage 3
35:52 – How to know you’ve made it to Stage 3
38:22 – What’s coming in the future
Quote
“When you have a well functioning team it frees leadership to focus on the vision and where the business is going.”
Connect with Orrin Broberg in the links below:
Website: https://www.gomodus.com/
LinkedIn: https://www.linkedin.com/in/obroberg/
You can learn more about and connect with Alice Heiman in the links below:
Website: https://AliceHeiman.com
LinkedIn: https://www.linkedin.com/in/aliceheiman/
Going from the Wild Wild West to Sales Structure with Michael Katz
The CEO's Role in Sales: 2nd Anniversary Edition with Alice Heiman
The Danger of CEOs Undermining Sales with Larry Mandelberg
Companies are bought, they are not sold with Tracy Young
Case Studies Close Deals with Julian Lumpkin
Navigating the Future of Partner Selling with Cassandra Gholston
Scaling Your Sales Through Customer Retention
Usings AI To Gain A Competitive Edge In B2B Sales
What Titans of Tech Teach Us About Growing Sales Teams
How to maximize revenue growth with SalesOps
How Mission-Driven Companies Benefit From Founder-Led Sales
A Customer-Success Driven Sales Strategy
Better Prospecting Leads To More Sales Conversations
The Art Of Scaling A Sales Team
Building and Implementing Scalable Processes
How To Hire The Right Sellers In An Early Stage Company
The Secret to Predictable Growth through Building a Personal Brand
Move Deals Through Your Pipeline With The Centricity Model
Strategies To Gain An Unfair Advantage
How This CEO Bootstrapped A Sales Team
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Organic Marketing Simplified: Effective podcasting strategy for growth and monetization
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show