The PPC Den: Amazon PPC Advertising Mastery
Business:Marketing
Hi, I'm Michael, and in this episode of our podcast, featuring Mansour Norouzi from Incrementum Digital, we focus on forecasting for Amazon PPC. We discuss moving from a flexible spending strategy to a planned one, and how past trends can guide future spending. Mansoor will explain how to use tools like Amazon's Product Opportunity Explorer and Category Insights to predict future trends. Join us to learn about the challenges and ongoing learning in Amazon advertising.
We’ll see you in The PPC Den!
🦡 Highlights
0:00 - Guest Introduction: Who is Mansoor Norouzi?
0:37 - Forecasting Focus: What is forecasting in Amazon PPC?
2:30 - How complex is Amazon advertising?
3:27 - Why never stop learning?
5:44 - What does forecasting really involve?
8:55 - How to plan financially for advertising?
11:47- How to determine market share?
17:46 - Which tools help understand the market?
29:25 - How to empower your Amazon strategy?
🦡 Resources & Links
How Does Tracking Keywords Help PPC?
https://youtu.be/RJRN1RsaqWo
How To Develop A Successful Client Relationship?
https://youtu.be/PVZj1ZSrKtw
How To Launch Amazon Products That Customers Actually Want?
https://youtu.be/z4nCvWjhJnU
What Amazon PPC Updates Do You Need For 2024?
https://youtu.be/slwiD4LqGGs
How Can I Build Tasks To Help My Amazon PPC Campaign?
https://youtu.be/ncVo9QF7Qhk
How Can I Best Use The Product Opportunity Explorer For My Amazon PPC Campaign?
https://youtu.be/72tKqVk08QA
📚 Unlock our FREE comprehensive Amazon Marketing Playbook: https://www.adbadger.com/amazon-ppc-checklist/
Subscribe to our newsletter: https://www.adbadger.com/newsletter/
Review all our show notes: https://www.adbadger.com/podcast
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Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Mansour Norouzi
Senior Producer: Nancy Lili Gonzalez
Podcast Coordinator & Graphic Designer: Sofiia Podash
Video and Audio Editor: Pedro Moreno
--- Send in a voice message: https://podcasters.spotify.com/pod/show/theppcden/messageHow Can Product Images on Amazon Boost Conversion Rates?
What Makes an Amazon PPC Manager Successful?
How To Forecast Your Amazon PPC Approach (Classic)
What is the role of data in Amazon campaign management?
What Are 7 Overlooked Seller Central Tools?
Why Should You Rethink Your Approach to PPC on Amazon?
How Does Tracking Keywords Help PPC?
How to Use Broad Match and Modified Broad Match on Amazon?
How to develop a successful client relationship?
What is Amazon IPI Score?
Can Agencies Serve as Teachers in Amazon Selling?
How to Launch Amazon Products That Customers Actually Want?
How to Achieve High Lifetime Value?
What Amazon PPC Updates Do You Need for 2024?
How to Launch Your First Sponsored Products Campaign on Amazon?
How Can I Be The Most Efficient With My N-Gram Analysis?
How Can I Improve My Conversion Rate For My Amazon PPC Campaign?
How Can I Build Tasks To Help My Amazon PPC Campaign?
How Can I Best Use The Product Opportunity Explorer For My Amazon PPC Campaign?
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