Quantity vs Quality.
Content Creation vs Content Distribution.
Value vs Volume.
Which combination would you focus on for your business? Social media marketing? Will work for your audience?
It's time to tackle one of the greatest debates in marketing, which is more important: quality or quantity?
This episode is jam-packed with gems, various points of view, and is intended to dig deep into how do we quantify quality, how much volume do you need to do to have effective quantity, and is the quality of content created defined by how many times that piece of content can be repurposed among various distribution channels.
Beyond The Episode Gems:
Book referenced: Six Second Stories by B. Rain Bennett
Free tool to give your website a professional audit and improve your organic traffic courtesy of Ahrefs: ahrefs.com/awt
This episode's Strategy Accelerator segment, sponsored by Agorapulse, spotlights "How To Weave Great Storytelling Throughout Your Marketing" from the Agency Accelerated Podcast with host Stephanie Liu interviewing former Chief Evangelist at Apple and current Chief Evangelist at Canva, Guy Kawasaki.
Buy my book Strategize Up to get the blueprint for maximizing the growth potential of your business.
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Support The Podcast & Connect With Troy:
• Rate & Review iDigress: iDigress.fm/Reviews
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27. You're Selling Water To People In The Desert. With The Right Positioning & Message, Selling Is A No-Brainer!
26. Disqualify To Sell. Learn How To Save Time & Improve Your Sales Process Using This Simple Sales Manifesto.
25. Your Business Is A Jigsaw Puzzle. In Order To Grow You Must Align All The Pieces.
24. How To Activate The Power Of Strategy To Achieve Business Success On A Level That Will Sustain You For Years To Come
23. A Clear Vision Is Vital For Any Founder To Bring A Business Into Reality. Make Sure Yours Is Aligned With Your DNA.
22. Success Is On The Other Side Of Impossible. How To Use Faith & Resiliency To Chase Your Dreams & Achieve Great Things!
21. You Must Have G.R.I.T. To Be Successful In Business & In Life! Greatness Requires Internal Transformation!
20. Master Your Mindset To Multiply Your Money. How To Shift Our Mindset To Achieve Abundance In Our Business.
19. Breaking The Cement Walls Separating You From Your True Business Growth Potential
18. Twitter Got Hacked! The 1% Involved In A Cryptocurrency Scam. How Do We Protect Our Brand & Digital Assets?
17. Failure Is A Constant When It Comes To Business. How Do We Navigate Failure The Right Way In Order To Succeed?
16. What Marketers Are Too Afraid To Talk About But Needs To Be Said In Order To Achieve Real Results.
15. Growth Marketing vs Traditional Marketing. How To Growth Hack Your Marketing Process For Sustainable Profitability.
14. What Does It Mean To Give Value? How To Create The Perception Of Value Your Business Needs To Be Successful.
13. How To Use The "L.E.A.D.S. Generator Blueprint" To Convert More Leads Into Sales.
12. All Successful Businesses Are Direct. Have The Courage To Be Firm, Confident, & Authentic In Your Business Offerings.
#Basketball
Ep 10. The Future Of Marketing Is Leaving The 5 Ps And Embracing The 4 Es.
#Risk
#Freestyling
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