Paul McManus, creator of The Short Book Formula and CEO of More Clients More Fun shares how he helps financial advisors write short books to attract their ideal clients.
The concept is simple, write a short book that articulates the solution to a specific problem your ideal client is likely to have. Send the book to prospects. Ask them to read it prior to meeting with you. Then, have a productive initial meeting that is likely to result in closing a new client.
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How Diversity, Equity, and Inclusion Add Value to a Modern Financial Advisory Business
How Truelytics and Consultants Work Together
Why Financial Advisors Should Teach Financial Literacy
How to Increase the Value of a Financial Advisory Business with Tax Planning Services
How to Build a Niche-Focused Financial Advisory Business that Scales
Navigating Transitions with Jeff Hamaoui of Modern Elder Academy
Why some RIA Firm Purchases Fail and Others Flourish
How to Grow Your Financial Advisory Firm by Acquiring Other Advisors' Books of Business
Leveraging Data and Platform-Based Solutions for Financial Advisor Growth
How RIAs Can Acquire A Practice With Greater Speed and Less Cost
Helping Your Clients Prepare for Estate Executor Duties
The Value of Financial Planning and Exit Coaching for Financial Advisors
Episode 54 - Jeremi Karnell and Scott Wetzel on Financial Advisor Transition Trends
Using Virtual Events and Digital Marketing to Help Financial Advisors Grow
How to Leverage a CPA Firm to Grow Your RIA Business
Episode 51 - The Power of Personalized Content for Winning New Clients
Episode 50 - Transitioning and Transforming a Wealth Management Firm
Episode 49 - Exploring The Zen Of Business Acquisitions
How to Rapidly Grow a New Financial Advisory Business
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