It’s a brand new year and a brand new series all around building customer loyalty!
In this episode we are joined by industry expert and #1 Shopify Loyalty Program voted by G2, Fiona Stevens from LoyaltyLion.
Fiona is a loyalty marketing expert and in this episode, she shares some crucial insights, tips and knowledge on WHY you need to build customer loyalty in 2024, and HOW you can do it.
If you’re looking to grow you business in 2024, this episode is for you!
Want to find out more about LoyaltyLion? They are offering WWS listeners an exclusive 20% discount on the first year of any plan. To claim your free offer, go to loyaltylion.com/win
Key takeaways:
0:00 Introduction
3:38 How to Engage with Shopify's Webinars
5:06 What is Loyalty in Business?
7:57 Loyalty Programs
13:53 Beyond Discounting: The Christian Brand
15:37 Brand Value Destruction
17:29 Black Friday Marketing: Over- discounting
21:24 Build Loyalty Through Social Media
25:23 The challenge of marketing on a web page
27:05 How to Plan for Black Friday and Cyber Week in 2024
27:46 How to get that second order?
30:09 How to Win Back Customers in January
39:10 One of the biggest contributors to e-commerce growth is supermarkets
45:48 Content Creation to build loyalty
48:17 How to reach LoyaltyLion
Website: https://winningwithshopify.com
YouTube: https://www.youtube.com/@winningwithshopify
Instagram: https://www.instagram.com/winning_with_shopify
TikTok: https://www.tiktok.com/@winningwithshopify
Building & Converting An Audience On Social With Janis Thomas
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GA4 - It's here, it's big and you better be ready for it!
How To Scale Up Your Shopify SEO
Shopify SEO Fundamentals - Increase Rankings, Free Traffic & Revenue from Google
How To Scale Up Your Google Ad Campaigns
Google Ads Fundamentals - How to Setup & Create Your Ad Campaigns!
From Viral YouTuber to Scaling a Shopify Business - Exclusive Interview With How To Beast
Zero to $6,000,000 on Shopify in Just 4 Years - Exclusive Interview with Stuga Studio
Fulfilment Masterclass - Setting Up Your Shopify Store For Fulfilment Success
Ships-a-lot Exclusive - Plan Your Fulfilment To Scale With Ease
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Turning Customer Service Into More Sales
How To Build, Scale, & Sell A Multi-Million Dollar Ecommerce Business
Scale Up By Learning To Communicate With Your Customers
Customer Retention 101 - How To Get Repeat Orders & Increase LTV
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