They say that time is money, but too many photographers take that far too literally, justifying their prices by pointing to how much time it requires (not to mention how much time it's taken them to learn their craft).
I'm not saying time has no relationship with price, but the truth is that pricing art is much more complicated than - say - charging an hourly rate to clean someone's house or help them move.
Today we're talking about the nuances of pricing psychology as it relates to time:
Links:
Leave Annemie a message about this episode
Resources:
Ep 189: Keeping Up with Social Media Trends with Cassidy Lynne
Ep 188: Blogging to Increase Your SEO with Melissa Arlena
Ep 187: Lessons from Lasso
Ep 186: How to Rebrand Yourself with Rachel Greiman of Green Chair Stories
Ep 185: Reframing Burnout with Krista Marie Lynch
Ep 184: Bookkeeping for Photographers with Tanya Hirschy
Ep 183: 5 Reasons to Run a Holiday Sale This Year
Ep 182: The Myth of the "Overnight Success" with Carmen Bridgewater
Ep 181: How who we are shapes what we do, with (my brother) Evan Berding
Ep 180: VIP Days for Photographers with Jordan Gill
Ep 179: Keep Your Eyes Open
EP 178: Avoiding Data Disasters with Ryan Hamic
Ep 177: Booking Clients WITHOUT a Phone Call (Student Success Stories)
Ep 176: Unusual Marketing Strategies for Photographers with Raymond Hatfield
Ep 175: The Path to Profitability as a New Photographer
Ep 174: Seven Strategies to Reduce Business Stress with Heather Lahtinen
Ep 173: Marketing in Hard Times
Ep 172: Check Your Tech with Colie James
Ep 171: Preparing for the Economic Storm Ahead
Ep 170: Purposefully Part-Time with Erin Brown
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlström
B2B Agility™ with Greg Kihlström
MarTech Podcast ™ // Marketing + Technology = Business Growth