Elevate: The Official Podcast of Elite Agent Magazine
Business:Careers
Kul Singh’s method for elevating the agent experience with REA Group hinges on a simple but effective principle of doing and being “better”.
As today’s guest on the Elevate podcast, hosted by Samantha McLean, the Chief Customer Officer reveals the three pillars REA Group will focus on this year – better customer experiences, better employee experiences and better business growth.
He takes a deep dive into the transformative strategies that set the stage for customer satisfaction and agent success, including a new focus on streamlining onboarding, and how this intersects with what buyers and sellers want in today’s market – price transparency and data security.
Kul also analyses 2023’s market shifts, the positive outlook for this year and how agents can harness these changes to not only meet, but exceed, their own clients’ expectations.
Sam and Kul also dissect the ethos behind Ready24, and how this initiative and the prestigious AREA Awards go beyond accolades to foster a culture of excellence and philanthropy among real estate professionals, and how each can help agents better build their brand and engage more with real estate consumers.
“If we come down to the fundamentals on what consumers are looking for, they want prices on listings and 70 per cent of them say they skip past listings without them. That’s not good for us. That’s not good for our customers.” – Kul Singh
Sam and Kul also discuss:The post Doing Better: Kul Singh on market dynamics, improving the customer experience, what you’ll learn at Ready24 and more. appeared first on Elite Agent.
From ‘Sold’ to Soaring: Tim Snell’s Playbook for a Winning 2024
Three wise men: Mark McLeod, Matt Lahood and Chris Hanley, on the lessons of 2023, telling the truth with empathy and how to make 2024 a great year in real estate
AI with heart: Samantha McLean on blending AI with AQ and EQ, finding opportunities in the challenges and taking high performance to the next level
Emotional connections: Steve Carroll on marketing that captures and holds attention, stands out in the crowd and creates credibility
Career by design: Gavin Rubinstein on cultivating high-performing teams, winning the battles and pioneering new paths in real estate
Beyond the transaction: Andy Reid on high performance, mastering emotional intelligence and why developing a farmer’s intuition could be your secret weapon
The Leadership Diaries: Matthew Harvey on becoming a top-tier agent, cultivating community connection, and redefining leadership
Master strategist: Fiona Blayney on solving the property management talent puzzle, amplifying revenue in a turbulent market, and propelling your business forward with venture capitalist thinking
Expressway to excellence: Taney Jain on conquering challenges, dialing into prospecting prowess, and mastering the art of leadership
From novice to real estate mentor: Luke Evans on the attributes of top agents, database domination and why mentors are a must
Turning challenges in to triumphs: Chris Hanley on mastering soft skills, caring about your clients and bouncing back in a tough year
A new view: Antony Catalano on lowering advertising fees, creating a property ‘superstore’, and shattering industry norms.
Prospecting on steroids: Jo Mooney on creating valuable content, building a powerful CRM and marketing that wins listings.
Setting the Standard: John Bongiorno’s Guide to Leadership in Real Estate, Solving the Housing Crisis, and Nurturing Talent
The power of AI: Beau Miller on transforming property management, growing a rent roll from scratch and setting yourself apart from the competition
Persistence pays: Alex Jordan on surviving the highs and lows of real estate, inviting rejection, and building your brand in competitive markets.
Confronting your fears: The top 10 fears of real estate agents, and how to overcome them, with Dan Argent
Michelle Stephens on standing out from the crowd, believing in yourself when you’re young and achieving success as a volume agent
Agency of the Year: Alex Ouwens and Nathan Casserly on overcoming adversity, making shared leadership work and the power of showing vulnerability as a leader
The closer: Josh Tesolin on extreme work ethic, an auction-only approach and growing team culture
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