In BB Podcast Episode 111, Abby Daigle, owner of Stems Floral Design & Event Styling in Austin, Texas shares her journey from growing up in the events industry at the venue owned by her family to starting her own floral business. She discusses her love for weddings, the services her company offers, and her business model, which includes a showroom for full-service wedding clients and important relationships with industry vendors. She also talks about her team structure, hiring process, and industry role models. And, Abby shares an interesting perspective on centerpiece mockups which she finds to be a powerful tool for building trust and excitement with her clients.
Leave us a voice or text message at https://podinbox.com/botanicalbrouhaha.
You can find show notes and more episodes of The Botanical Brouhaha Podcast at botanicalbrouhaha.com, and you can find the BB Podcast co-hosts on IG @botanicalbrouhaha and @hey.nataliegill.
This episode of The Botanical Brouhaha Podcast was produced by Joel McGee. Original music by Landon McGee.
BB+ (Ep. 8) Joseph Massie on Working Through a Pandemic
Ep. 62: Mattie Bush (Amelia's Flower Truck)
BB+ (Ep. 7) Alison Ellis on Social Media Mindset
Episode 61: Kate Woodley (Two Wild Hands)
BB+ (Ep. 6) Joseph Massie on Training, Competing, and Winning
Amy and Maggie: Flowering During the Pandemic
Episode 60: Jessica Hall & Stephanie Auville (Harmony Harvest Farm)
Episode 59: Ellen Frost (Local Color Flowers)
BB+ (Ep. 5) Christine Hoover, LPC: Handling Anxiety
Episode 58: Beth O'Reilly, AIFD (Greenleaf Wholesale)
Holly Chapple: March 21 Update (COVID-19)
Natalie Gill: March 19 Update (Covid-19)
BB+ (Ep. 4) Natalie Gill: Stem Bar Pricing and Delivery Charges
Episode 57: Rachelle Willows (Flowers by Willows)
BB+ (Ep. 3) Alison Ellis: Rental Pricing & Floral Markups
Episode 56: Janne Ford, Floral Photographer
BB+ (Ep. 2) Christine Hoover, LPC: Imposter Syndrome
Episode 55: Ali Dahlson (Mayesh)
BB+ (Ep. 1) Natalie Gill: Marketing A La Carte Wedding Flowers
Episode 54: Gracie Poulson (Grace Rose Farm)
Create your
podcast in
minutes
It is Free
Dear Alice | Interior Design
99% Invisible
The John Clay Wolfe Show
Pride and Prejudice
Great Expectations
Creative Pep Talk
How to Decorate