Stop Saying "Virtual Selling is Here to Stay." It Never Left. What is different is how it can be misused and lead to complacency.
"Virtual selling is here to stay." Thanks for that newsflash. Here is the bigger news; it never left. Virtual selling is not one thing - it's a wide array of ways to engage people. If you are using the ( gasp) phone, texting, email, or anything OTHER than a face-to-face call, you are selling virtually, and yes, we have been ZOOMing for years.
Here is the real question: How many will default to a virtual sales call over the face-to-face call? How many will get lazy or complacent and opt not to go the extra mile and meet with people? How many will say, "I can squeeze in a sales call before my workout?" How many will be lulled into a false sense of security that opting for a virtual meeting is better or gives them an advantage? It might help you meet the numbers, but it will not accelerate relationships.
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