What if the common business advice about how to grow your business is not meant for you?
What if how you've been taught to market and sell was meant for the masses and not for someone with your very particular set of skills?
If marketing doesn't seem to be working for your business, let me tell you, there's nothing wrong with you or your business.
It is because how you've been taught to market doesn't work for an expert like you.
So let's bust through some of the biggest misconceptions so you can stop trying to market like everyone else and start communicating the value of your work so the people who need to hire you, know you exist.
In this episode:
Learn more about Michelle Mazur & The Expert Up Club:
Resources:
We Need to Talk About the F Word: The Economics of Giving Your Products & Services Away for Free
How to Get Paid to Be You Even During a Pandemic with Natalie Sisson
Resources for How to Thrive & Navigate Uncertainty in Your Small Business During this Pandemic
I Believe Everyone Can Be a Thought Leader (and Yes That Means You)
Should You Be Marketing & Selling During a Pandemic? My Rebel Answer.
How to Find & Craft Stories Worthy of Your Business
3 Signature Stories Your Business Needs to Tell to Turn Strangers Into Clients
How Do You Get Paid with Claire Pelletreau
Celebrating the First Anniversary of the 3 Word Rebellion Book
Stop Throwing Content Spaghetti Against The Wall & Start Growing Your Business with Intention
3 Signs it Makes Good Business to Sense to Focus on Your Message
Leadership Marketing with Lacy Boggs
7 Principles to Turn Your Business Into a Movement
3 Questions to Ask To Grow Your Business Into a Movement
Is Your Business Ready for a Bigger Message (and to Tackle Bigger Challenges)?
Celebrating 8 Rebellious Years with 8 Business Lessons
3 Big Ways Your Message Makes Your Marketing Investment Pay Off
Stop Setting Money on Fire: What You Absolutely Need to Know Before Investing in Marketing
[Best of the Pod] 8 Jobs Your Message Does for Your Business
The Pursuit of Evolution with Casey Jourdan
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