Before there were Instagram and TikTok influencers, YouTubers, and even podcasters, there were writers. I'm not talking about bloggers. But esteemed authors and journalists who dug into a story and took it to magazines and other trade publications. The times have changed, our attention spans have gotten much shorter, and now running a story is much different. To help gives more insight into whiskey journalism we've invited Maggie Kimberl back on the show. She's the Content Editor of American Whiskey Magazine and writes some of the most intriguing stories in bourbon today. We all evaluate how access to distilleries have gotten harder through PR firms and how there may be a dilution of valuable content and talent because the barrier to entry is much lower through social media. It's not all doom and gloom though. We are now in a time when there is more to talk about than ever in bourbon. There is going to be no shortage of new stories with the boom of so many new distilleries and entrants into the market.
Show Notes:
TWiB: The Buffalo Trace Antique Collection Details, New World Record Set for Most Bourbon Bottles, Spend The Night in a Bourbon Barrel
431 - Grain and Grit with Jay Erisman of New Riff
Whiskey Quickie: Very Olde St. Nick Immaculata Ancient Cask Bourbon Review
Behind The Pursuit: Non-Distilling Producers Vs Contract Distilling
430 - Has the Bourbon Glut Arrived? with Jeremy Dever
Whiskey Quickie: Old Forester 2023 Birthday Bourbon Review
TWiB: Buffalo Trace's Prohibition Collection, Wyoming Whiskey Has Two New Releases, Chattanooga Releases Another Bottled in Bond
429 - Demystifying Labels and Standing Out in a Crowded Market with Kris Hart
Whiskey Quickie: Four Roses 135th Anniversary Limited Edition Small Batch Bourbon Review
TWiB: Rare Character Finds Itself In A Legal Battle, Buffalo Trace Opens AnExperience in London, Russell's Reserve Single Rickhouse Camp Nelson F
428 - When Is It Too Much of One Bottle? on Bourbon Community Roundtable #85
Whiskey Quickie: Parker’s Heritage Collection 17th Edition (2023) Review
TWiB: Kentucky Owl Gets a New Master Blender, Pursuit United Private Select Program, And More Bourbon Releases Than You Can Handle
427 - The Lifecycle of Bourbon Trends
Whiskey Quickie: Wilderness Trail 8 Year Wheated Bourbon Review
TWiB: $1M Bourbon Bottle Goes Up for Auction, Lawrenceburg Bourbon Announces New Distillery, Pursuit Spirits Unleashes Batch 8CD
426 - Insider Tips on Throwing a Bourbon Festival with Bourbon on the Banks and St. Louis Bourbon Festival
Whiskey Quickie: Traverse City Port Barrel Finish Bourbon Review
TWiB: Two Groups Create The Blending House, Four Roses, Old Forester, Parker's and More, Food and Booze Collabs
425 - Marianne Eaves Gets Real About Her New Bourbon
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