Rebecca Colett spent most of her professional career in analytical and leadership positions at some of the best-known financial and tech companies in America, including Morgan Stanley Smith Barney, GE Capital, IBM, and Red Hat. But that didn’t quench Colett’s professional passion, so the Detroit entrepreneur and her business partner started a caregiving business, teaching themselves the craft of cultivation and product manufacturing. They learned it well enough that in 2019 they expanded that caregiving business into a licensed grower and product manufacturer – Calyxeum - that grows flower and creates edibles, concentrates, topicals, and other products, and employs 20 people.
In this episode, Colett will share:
-How she used her finance, tech and analytics background in cannabis
-How she bootstrapped her business after an unsuccessful capital raise attempt
-How to bounce back and raise capital successfully after not succeeding to raise capital the first time
- How to scale a caregiving operation into a thriving business
- How small businesses can use the power of branding to compete with big businesses
Who is Rebecca Colett?
Rebecca Colett is the co-founder and CEO of Calyxeum, a cultivation and product manufacturing business headquartered in Detroit. Colett and her business partner LaToyia Rucker launched Calyxeum in 2019 after several years as registered Michigan caregivers. Colett has also served on the national board of National Organization for the Reformation of Marijuana Laws, and as Committee Chair for the National Cannabis Industry Association. Before cannabis, she launched a successful gym franchise, and held analytical and leadership posts at Morgan Stanley Smith Barney, GE Capital, IBM, Red Hat and other well-known American companies.
Regenerative Rewards: Low-Cost Cannabis Farming with High Returns
Unlocking Cannabis: The Business Case for a Science Focus
Higher Learning: How Oaksterdam University Pioneered Cannabis Education
Good Chemistry: How to Extract CBD Success
Consultant to MSO to Exit: An Industry Pioneer’s Cannabis Journey
Smooth Sailing: Navigating the Sea of Cannabis Investing
Out of Thin Ayr: How to Make Money in Cannabis in Three Short Years
Growing Off Grid: How to Build a Sustainable Cannabis Cultivation Facility
Consumption Lounge Conundrum: Bringing Cannabis Events to Light
Sweet and Sour: Building an Edibles Empire
From 1 to 100: How to Successfully Scale a Cannabis Operation
Chasing Cannabis Magic with Jim Belushi
Clueless in Cannabis: An Oklahoma Dispensary Success Story
Is Less More? The Low-THC/High-CBD Cannabis Cultivation Strategy
Distilling a Disrupter: The Highway Vodka Story
How to Increase Your Market Presence
Inside the Investing Mind
Illicit Roots: How to Grow Into the Legal Market
Small Biz Survivor
Retail Re-invigoration: Conquering California
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