Thinking Ahead: Your Leading-Edge Insights Podcast
Business:Marketing
Our CMO Outlook series does a deep dive on GfK's CMO Outlook report! The series covers several areas including sustainability, technology & AI, long-term brand building and more.
In this episode, we sit down with GfK's Managing Director, Consumer Insights to explore the sustainability realm of the report and how global marketers are setting the course for growth.
600+ marketing leaders shared their take on the state of marketing today, as part of our CMO Outlook Survey — the largest global study of its kind. We’ve distilled their insights here to give you granular coverage into key opportunities, trends, and challenges shaping the landscape across multiple regions and industries. To learn more about how CMOs are driving change in an evolving world, access the full report.
The Art of Digital Ad Targeting
How Trends Drive Decisions: Leveraging the Strategic Value of Consumer Trend Insights
Changes in lifestyles & behaviors following COVID-19
Is Sustainability still important in uncertain times?
How American Consumers are Handling the COVID-19 Outbreak
Today's Cannabis Consumers: Understanding Their Needs, Concerns, and Purchases
Understanding CBD Consumers
Coronavirus: Tracking its impact on brands & consumers
The "dark" side of the marketing
Future of Retail: The Impact of Technology
Why are we still talking about Millennials?
Coming Soon
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlström
B2B Agility™ with Greg Kihlström
The Goal Digger Podcast