From the World Wildlife Fund, Sheila Bonini, Senior Vice President of Private Sector Engagement, Erin Simon Director of Sustainability R&D, and Linda Walker Director of Responsible Forestry and Trade sat down with Laura at the Sustainable Brands conference 2019 in Detroit to talk about their plastics initiative.
ReSource: Plastic is a newly launched WWF activation hub to help companies realize their plastic waste commitments and turn those commitments into meaningful and measurable action. According to the WWF, as few as 100 companies can prevent 10 million metric tons of plastic waste!
The WWF’s vision: No plastic in nature by 2030 – but that doesn’t mean completely getting rid of plastic.
At the same time, Linda Walker is focusing on trade offs – ensuring we aren’t creating new problems when solving for one (i.e. solving for plastics with unintentional consequences for forests).
Sustainable Brands is the first worldwide community of innovation and sustainability brands and organizations. ZWC attended SB19 Detroit and this is the sixth episode of the series.
Music Credits: Open Those Bright Eyes Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0/About P&G’s Approach to Citizenship
124. Madawaska Kanu Centre
123. BC Salmon Farms
122. Urban Salmon
121. Edible Coffee Cups
120. Water For First Nations
119. Sustainable Affordable Housing
118. Carbon Tax Problems
117. Solar Oysters
116. Veteran Compost
115. Plastic in the North Sea
114. Endocrine Disruptors and Plastics
113. Holiday Shopping Ideas
112. Toxins In Bioplastic
111. Nuclear Energy
110. Keeping Produce Fresh With Hazel Tech
109. Sharing During Covid
108. How Our Grid Works
107. Rent a Romper for Kids
106. Zion Lights on Nuclear
105. Plastic And Marine Life
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