GRIT: The Real Estate Growth Mindset
Business
In today’s ever-evolving market, real estate teams who fail to utilize their systems properly risk being left behind and losing market share.
That is why in order to scale and grow the business, and gain competitive advantage, fully leveraging systems is a must.
Because with a well-integrated system, teams can streamline their operations and workflows. Thus allowing them to focus more of their time and resources on building relationships with clients and closing deals.
And with the right systems in place, teams can work smarter, not harder – which will ultimately take the business to the next level.
In this episode, Erin Catron, Managing Broker, and Heather Lens, Sales Director, of Erin Catron & Company talk about how fully leveraging their systems allowed their business to achieve substantial growth.
Top Takeaways:
(03:42) One of the biggest challenge that every team owner has
(04:33) The value of providing growth opportunities for agents
(08:56) Three things to look for when hiring people
(10:20) What Erin and Heather love about Sisu’s Client Portal
(16:17) Who will succeed in today’s market?
(20:51) What is “Hello Week” and how it works
(27:24) What is their company’s sweet spot for agent attraction?
(30:16) The reality about following systems
(39:35) What Sisu Mastery is for
(41:49) How Sisu helped propel their business forward
Connect with Erin Catron and Heather Lens
Facebook: https://www.facebook.com/catronteam/
Website: https://www.tulsasharkbroker.com/
Phone: (918) 984-0994
Email: erin@tulsasharkbroker.com
heather@tulsasharkbroker.com
About the guests:
Erin Catron
Erin has been in the real estate business for over 15 years. Her innovative approach for utilizing systems and relationships has allowed her to scale her real estate team and achieve incredible success.
Her love for helping others has driven the success of her team and helped her to sell hundreds of homes every year. She's a best-selling author, podcast host, and a member of the Zillow Advisory Board, making her an invaluable asset to the real estate industry.
Heather Lens
Heather is one of the top performing agents on Erin’s team. With the amount of production she has under her belt and how much she has given back to the team, she was promoted to Sales Director where she now handles anything that has to do with the sales side of the business.
Nine months into the position, she prides herself on being an advocate for the team. And having been in the trenches has given her the mentality that she’s no different from the rest of the team, she just has a lot more responsibility now to help them all.
Episode 116: The Unexpected Impact of Teams with Verl Workman
Episode 115: Business Lessons From Mountain Climbing with Mike Novak
Episode 114: How to Step Out of Production to Scale Your Real Estate Business with Andrew Lewis
Episode 113: Why We Must Celebrate Our Failures with Hannah Bettenhausen
Episode 112: The Current Real Estate Industry Challenges and the Role of Agents With Colton Lindsay
Episode 111: How to be Nice And Still Crush it in Sales with Barry Jenkins
Episode 110: How The Right Systems Help Teams Prosper in The Midst of a Recession with Jamie Bledsoe
Episode 109: Falling in Love With Real Estate with Monica Reynolds
Episode 108: The Healthy Side of an Economic Downturn with York Baur
Episode 107: Creating the Amazon of Real Estate with Mark Pattison
Episode 106: Protecting Culture At All Cost with Jack Lehr
Episode 105: How Each Decision Can Lead You Closer to Success with Daniel Dixon
Episode 104: From Being a Solo Agent to Running Multiple Brokerages with Vija Williams
Episode 103: From Having an Active Job to Having Passive Ownership of Everything with Jeff Cohn
Episode 102: Building a Business vs. Building a Practice with Bobby Moats and Erin Leff
Episode 101: How to Understand People Better Through Understanding Yourself First with Jon Cheplak
Episode 100 with Spring Bengtzen, CEO and Owner of the Utah Life Real Estate Group & Associate Broker at REAL Broker LLC
Episode 099 with Ty Voyles, Co-founder and CEO of Fulcrum Properties Group
Episode 098 with Gaurav Gambhir, Co-Founder and Owner at The Condo Shop / TCS MGT / Rentphilly.com / Mega Realty / Go Commercial and Partner at Keller Williams Center City
Episode 097 with Matt DeCoursey, CEO and Founder at Full Scale and Startup Hustle Founder and Host
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