It would appear society has now come to the conclusion that it is okay to be just okay. In this episode, Ric takes a look at the simple things in life we deal with. Durable and non durable goods are not excellent anymore. Neither are services. Why is that? It could be we have allowed this happen thanks to all the competition out there. Take for example the new chicken sandwich wars. In this situation you have two mediocre companies battling it out to find out which one has the product that is more okay than the other. The bottom line being that no matter which one people tend to gravitate towards is still just okay. Also, Ric's unpopular thought and a little tip for those who like audio books and don't want to pay anything for them.
NEXT WEEK: The Constant State of Fear
Episode 380: Hamilton Loomis
Episode 379: Marcella Simien
Episode 378: A Conversation with Blind Mississippi Morris
Episode 377: The Devil and His Wife
Episode 376: An Evening with Bobby Rush
Episode 375: Cooking With Kenny Wilkerson
Episode 374: When Oak Trees Attack & John Primer
Episode 373: Suburban Gangsters Author Michael Dineen
Episode 372: Quality Time with William Bell
Episode 371: Ric Gets Shot & The City Champs
Episode 370: Upstream Downstream & Eddie Cotton
Episode 369: Airing Out The Cat & John D'Amato
Episode 368: Memphis Ribs & Gina Coleman
Episode 367: The Big Thaw and Steve Hamm
Episode 366: Everybody Loves Leland Sklar
Episode 365: Jeff Krauss & Fan Room Live
Episode 364: Cabin Fever with Rew Starr
Episode 363: It Came From Memphis as did Robert Gordon
Episode 362: Laughs and Tunes with Peter Parcek
Episode 361: An Evening with Robben Ford
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