DMOU: Destination Marketing Organization University
Business:Management & Marketing
As the philosophical discussion of whether the "M" in DMO stands for "Marketing" or "Management" (or both) continues in many quarters, the Rockford Area (IL) CVB has blazed its own path over the past decade by focusing on what's best for the community. RACVB CEO John Groh guests on this edition of DMOU with his thoughts on how a "Citizens First" mantra has lifted Rockford's image of itself and for others. You'll also hear why having exceptional video assets at the ready offered the RACVB the opportunity to punch back when Forbes dissed the city...and about one of the most interesting internships one could imagine.
Arica Sears: A DMO Addressing Climate Change
Jayne DeLuce: Viewing the DMO’s Role Through New Eyes
Virginia Haley: A DMO-EDO Workforce Acquisition Collaboration
Tom Martin: Destination Sales in a Post-Pandemic World
Jennifer Bowen: Creating an Experience Center
Michael Novakovich: Utilizing Music and Video to Power Brand & Community Engagement
Chelsea Ruby: The Power of New Year’s Resolutions on Travel Choice
17 on 22: What 17 Destination Leaders Plan New for 2022
Brad Dean: Building a Best-in-Class DMO from Scratch
Cristy Morrison: The Pros and Cons of 3 DMO Structures
Dave Herrell: Engaging Residents to be Brand Builders
The 3 Transformational Trends of the Future Study
Martha Sheridan: All In with DEI and a TID
Lee Tasseff: Destination Revitalization
Jason Holic: The Next Step in Calculating ROI
Steve Moore: 46 Years of DMO Wisdom
Gretchen Hall: Destinations International's New Chair Sets Her Agenda
Destinations International AC21: What 20 Will Keep
Michael Crockatt: Innovative Strategies on Three Fronts
Shimo: Why MINT+ will be a Game Changer for DMOs
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Dream Bigger
The Age of Organizational Effectiveness -- hosted by Charles Chandler
Marketing Mixtape with Scott Davis
The Bryan Kramer Show
Commercial Grade Podcast