Luxury Listing Specialist - Dominate High End Listings In Any Market
Business:Marketing
In luxury listings there’s a high probability that a lot of inventory creates a buyer’s market. How do you create urgency and demand in this situation? How do you build rapport and differentiate in the listing appointment? How do you build affinity with your clients? On this episode, Steve Wydler shares his tips on making the most of a buyer’s market and bringing value to your clients.
Subscribe on iTunes | Subscribe on StitcherPeople don’t care how much you know till they know you care. -Michael LaFido
Takeaways + Tactics
At certain price points there’s a lot of inventory and not a lot of demand. In Steve’s market that is $1,1 million and up.
To build rapport: do as much due diligence as you can, figure out the connections you have and be a storyteller.
You should call the client even when nothing is happening with the property, it shows that you care.
Become a Certified Luxury Listing Specialist
Get Your Free Gift - Luxury Listing Blueprint
__________________________________________________________________________________________
At the start of the show, we talked about the points at which the market becomes a buyer’s market. We also talked about how to create urgency in a buyer’s market and how to do due diligence to show your expertise. Steve also talked about what to do when you have a stale listing and how to keep your finger on the pulse of the market. Towards the end of the show, we discussed buzzwords you can use to keep people on a listing a little longer.
Steve also shared on
If you want to build rapport with people, it’s important to give them confidence that you’re the right person to be talking to, and that you can position their home effectively. Show that you keep your finger on the pulse of the market, and if a property isn’t selling, do all you can you can to proactively to reposition it. Understand the market, follow it and show the client that you are actively working on getting the property sold.
Guest Bio
Principal broker and co-founder of Wydler Brothers Real Estate (formerly of Long & Foster) based in the DC area. Team specializes in high end homes and condominiums throughout the greater DC metro area. Former transactional attorney and has a B.A. from Dartmouth and was Law Review at Vanderbilt Law. Get in touch with Steve via email steve@wydlerbrothers.com or phone 703.346.6326.
3 Things I Wish I'd Known As A New Agent
The Blockbuster vs. Netflix Solution to Capital Gains Tax w/Brett Swarts
The Importance of Empathy
Marketing Tips from La Jolla’s Top Luxury Agent
Filling Your Listing Pipeline
Working with Professional Athletes in Real Estate w/Jordan Stuart
A New Designation for the Global Real Estate Community
How Real Estate and Insurance Agents Help New Homeowners w/Jordan Phillips
The Power of Second Chances
Home Warranties Explained w/Harry Keifer
Choosing A Home Warranty Company
Setting the Stage for Home Sale Success w/Barb Schwarz
Leveraging Price Per Square Foot
Embracing Diversity: A Preview of The Certified Diversity Specialist Designation (CDS) w/Julia Lashay
The Making of A Luxury Lifestyle Video
Wade Hanson Interview - What Makes for a Successful Agent
Luxury Auctions
The Skill of Negotiation - How to Win Buyers and Influence Sales w/Tom Hayman
List Segmentation
How to Develop a Powerful Networking Blueprint w/James Huang
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
AI Explored