This is the second installment in a series titled “Better Than Normal – Designing Transformative Experiences,” which will provide tools to help you position your employee and customer experience for relevance in a COVID-19 and post-COVID-19 world.
I have been busier than I’ve ever been before during the pandemic, but in those rare moments of reflection, I have been able to evaluate what brings value and what was simply a habit, and your customers are doing the same.
For example, I used to live in hotels and on planes, but I haven’t struggled with getting my carry-on out of an overhead bin in months, and still business soars. Was all that air travel purposeful?
I am hoping my dry cleaner misses me because I was a loyal visitor when I wasn’t on the road. However, in the last few months, I haven’t had much of a reason to stop by. I’m not saying that planes, hotels, and dry cleaners aren’t important, I am merely suggesting that in this “better than normal” world we’re living in that all of us are given a chance to question decisions that used to seem reflective. It’s Monday, and I am home, I’d better go to the dry cleaner?
Let’s imagine your customers reflecting on the purposefulness of your business in their lives? How much of their purchases are driven by habit? How are you faring?
Ok, those are unpleasant questions, so let’s try something more positive. What might you do to increase the likelihood that customers will see the purposefulness of your offerings?
Cherish and Challenge Your Legacy | How to Deliver World-Class Customer Experiences – Leading the Starbucks Way
5 Things Service Professionals Should ALWAYS Say…
Mobilize the Connection | How to Deliver World-Class Customer Experiences – Leading the Starbucks Way
Reach for Common Ground | How to Deliver World-Class Customer Experiences –Leading the Starbucks Way
Love to be Loved | How to Deliver World-Class Customer Experiences – Leading the Starbucks Way
Savor and Elevate | How to Deliver World-Class Customer Experiences – Leading the Starbucks Way
Success Requires Community Engagement | Customer Experience Excellence – The Airbnb Way
Empowerment is More than a Management Catchphrase | Customer Experience Excellence – The Airbnb Way
Everyone is in the Hospitality Business | Customer Experience Excellence – The Airbnb Way
Trust is the Currency of Relationships | Customer Experience Excellence – The Airbnb Way
Create Belonging | Customer Experience Excellence – The Airbnb Way
How to DRIVE employee engagement (part 2) | Customer Experience IS Team Member Experience
How to DRIVE employee engagement (part 1) | Customer Experience IS Team Member Experience
What are the REAL benefits of employee engagement? | Customer Experience IS Team Member Experience
How do you know if they are engaged? | Customer Experience IS Team Member Experience
Vigor, Dedication, and Absorption | Customer Experience is the Result of Team Member Experience
What‘s Science Got to Do With It? | Customer Experience Is Team Member Experience
Reflect and Integrate | Mindset & Agility – The Rocket Fuel for Customer Experience Success
Take Risks and Reach Out | Mindset & Agility – The Rocket Fuel for Customer Experience Success
How to Learn and Lead with Agility | Mindset & Agility – The Rocket Fuel for Customer Experience Success
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