Our interview guest is Eric Miao, Chief Customer Officer with Attentive, who discusses how retailers are currently using SMS as a marketing tool and how they can leverage the platform in a way that remains authentic to their brand. He also discusses examples from popular retailers’ launch of SMS campaigns, including Michaels’ launch during a recent Q4. In news, Academy Sports + Outdoors sets sales records amidst high demand for athletic wear and outdoors gear, and we look ahead to Halloween seasonal sales in 2021.
The Retail Focus Podcast is proud to partner with Quantum Metric to present this week’s show. Visit them at quantummetric.com/podoffer, promo code RETAILFOCUS, to see if your business qualifies to receive their “12 Days of Insights” offer. Restrictions apply.
Retail Focus 8/25/18 –Target, TJX, & Kohl’s Crush Earnings; 2018 Shopper First Retailing Report
Retail Focus 8/20/18 – Walmart’s Massive Sales Gain, Weather’s Effect on Retail, Latest on Produce Retail
Retail Focus 8/10/18 – Superb Quarters for Office Depot, Vitamin Shoppe; Casper Turns To B&M
Retail Focus 8/3/18 – Lumber Liquidators Slips, Grocery News With Sprouts and Publix
Retail Focus 7/27/18 – UNFI Makes SuperValu Play; ROIC’s Occupancy Rates; Fiber & Retail
Retail Focus 7/20/18 – Prime Day; The Tile Shop Rebounds; Regional Grocers & Digital Channels
Retail Focus 7/13/18 – Walmart Tests C-Store Waters, Connecting With Customers in a New Old Way
Retail Focus 7/6/18 – Looking Back at the Stories of Three Retail Visionaries
Retail Focus 6/29/18 – Party City Jumps Into Toys; Amazon’s Pharmacy Play; AI in Vegas
Retail Focus 6/22/18 – Kroger Excels; Court Rules on Sales Tax; July 4th Seasonal Outlook
Retail Focus 6/15/18 – RH Continues Turnaround, Legal Issues for Lidl, Kate Spade’s Impact
Retail Focus 6/8/18 – Duluth, Five Below, Ollie’s Grow Brick-and-Mortar; Vogue’s Impact on Retail
Retail Focus 6/1/18 – DICK’S Soars on Earnings Beat; the State of the U.S. Grocery Industry
Retail Focus 5/25/18 – More Off-Price Strength; Ellison Moves On; the “Other” Retail Holiday
Retail Focus 5/19/18 – Weather Cools Numbers of Three Retailers; Mother’s Day Spending
Retail Focus 5/12/18 – Walmart Ends Lyft, Uber Trials; Communication in the Retail Workplace
Retail Focus 5/4/18 – A Splinter at Lumber Liquidators; Sending a Product to Retail Stores
Retail Focus 4/27/18 – Another Robust Quarter at Sherwin-Williams; Amazon Earnings
Retail Focus 4/20/18 – Positive March U.S. Retail Numbers; Pier 1 Attempts Course Correction
Retail Focus 4/13/18 – Bed Bath & Beyond Takes a Hit; Barnes & Noble’s Casual Dining Efforts
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