I really struggled with how to title this episode. Stefan Loble is the founder of Bluffworks, a clothing company that makes travel clothes that don't look like travel clothes. So, our conversation is based on his apparel brand, and it does provide a fascinating and revealing look at how the fashion and garment industry works. But, this is a wide ranging episode that goes far beyond the apparel industry, with concepts you can apply in your own business, regardless of your industry.
Stefan's story rings so true for so many entrepreneurs. First, he found something that he really liked but wasn't readily available. Second, he became miserable in his job. Which is a great starting point for launching a company if a) you're willing to do something about it, and b) you have the courage to leave your job. How he did it provides some key lessons for any entrepreneur. And how he's grown the brand has lessons for those of us who've already made the leap and are trying to figure out the next steps.
For full show notes, links and images, check out this show's post at TheBuildCycle.com/Podcast
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Ep #033 - How to Use Aspirational Marketing w/ Tenkara USA founder Daniel Galhardo
Ep #032 - How to Build a Mail Order Business w/ JensonUSA's Mike Cachat
Ep #031 - SEO Masterclass with Ezoic's Tyler Bishop
Ep #030 - Live Dangerously & Win at Life w/ The Amazing Race host Phil Keoghan
Ep #029 - Bouncing Back from Failure w/ Floyd's of Leadville founder Floyd Landis
Ep #028 - How to Outpace the Competition w/ BOA founder Gary Hammerslag
Ep #027 - How to Choose the Right Customers w/ Mystery Ranch founder Dana Gleason
Ep #026 - Move Fast & Do Amazing Things w/ Outside Van Founder Erik Ekman
Ep #025 - How to Create a Profitable Business w/ Framebuilding Legend Carl Strong
Ep #024 - Live the Dream on Someone Else's Dime w/ Boulder Denim's Brad & Taz
Ep #023 - How to Build a Global Brand w/ Specialized Bicycles founder Mike Sinyard
Ep #022 - Create a Social Platform for Massive Growth w/ Strava co-founder Mark Gainey
Ep #021 - Use Pop Culture to Build a Business w/ Wolfpack Ninja Tour's Noah Kaufman
Ep #020 - Leadership, Revenue & Management Strategies w/ Earth Trek's Chris Warner
Ep #019 - How to Build a Media Empire w/ GearJunkie.com founder Stephen Regenold
Ep #018 - Get the Startup Mentality w/ Tepui Tents founder Evan Currid
Ep #017 - How to Grow by Building Better Partnerships w/ Competitor founder Bob Babbitt
Ep #016 - How to Launch from your Dorm Room w/ Pure Cycles' Michael Fishman
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