Paula Floyd is no stranger to transition. After seventeen years working with giants of the beauty industry such as MAC, Benefit, and Urban Decay, she felt the need for a shift. In her 50s, she was making $500,000 a year with an incredible title, but something didn’t feel right. She decided to look at what stood to be changed within the industry, and she found self-reinvention along the way. Leaving her six-figure job and selling her house, she founded HeadKount, a retail education service for small beauty brands looking to get their products into big retail stores. Things were going well...until the global pandemic. “Part of my business model was planning for the worst,” Paula says. Worried she might have to lay off the team-members who were relying on her, she stepped back and figured out how to shift her approach during a once-in-a-lifetime disruption. “How do you sell a skincare item you can’t open up and smell or touch on your hand?” she asks. In this conversation with Covey Club’s Lesley Jane Seymour, Paula explains how the many transitions in her professional life have impacted how she lives and thinks. “Follow what you love,” she advises us. “It’s really true: you’re worth it.”
Time Stamps:
[00:03:16.00] Introduction to makeup and start of career
[00:06:38.00] Meeting the ‘big guys’ of makeup and maturity
[00:11:44.00] Dealing with loss and insecurity
[00:16:10.00] Beauty industry secrets you should know
[00:21:35:00] The pandemic and starting a company
[00:27:55.00] Money, consumerism, and storytelling
FREE GIFT! Don’t start your reinvention without downloading CoveyClub’s starter guide called “31 Badass Tips for Launching Your Reinvention Without Fear!”
#187 Reinventing in Pursuit of the Work You Love (Jill Granoff)
#186 Reinventing Yourself After the Worst Year of Your Life (Jane Enright)
#185 The Year That Made Me Rethink Everything (Claudia Dreifus)
#184: How to Connect to What You Really Want (Michael Clinton)
#183 Turning a Personal Passion for Art Into Unique Travel Experiences for Women (Suzanne Randolph)
#182 From The Army to Arming Entrepreneurs for Success (Laura Noel)
#181 Is Your “Perfect” Daughter Hiding Something From You? (Caralena Peterson)
#180 How to Make a Leap in Your Career Reinvention (Dana Hilmer & Wendy Perrotti)
#179 Stop Letting Fear Guide You! (Jessica Joines)
#178 Reinventing Your Creativity as a Luxury Business (Jane Pollak)
#177 Teaching Others How to Deal with their Anger (Doug Noll)
#176 Reinventing Your Job Search in Your 40s, 50, and 60s (Gillian Williams)
#175 When Trauma Forces Your Reinvention (Carrington Smith)
#174 When Injury Leads to Innovation (Ivy Slater)
#173 Helping Women Scale Their Business to $1 Million (Eleanor Beaton)
#172 From Famous Family to Fashion Pioneer (Liz Lange)
#171 Reinventing Yourself All Over Again From Scratch (Kathleen Smith)
#170: Her Reinvention as a Writer Happened at 63 (Stephanie Raffelock)
#169: When an Economic Upheaval Forces You to Reinvent Your Career (Susan Schoenberger)
#168 From Nun to Fortune 500 Founder: How One Woman Overcame Her Fear of Reinvention (Ellen Snee)
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