Tom Svec, DemandGen’s Director of Marketing Technology Services joins DemandGen Radio host David Lewis to discuss how the roles within marketing operations have evolved over the recent years. Tom Svec leads DemandGen’s world-class team of solution architects who assist mid-size and enterprise-class marketing operations teams with their deployment and adoption of marketing technology. Prior to DemandGen, Tom was head of marketing operations at Taleo (acquired by Oracle) and shares his perspectives on the ever-changing landscape and roles within modern marketing and what it takes to be successful as head of this critical business function.
#57 Aligning Marketing with Product Management
#56 An Interview with Marketing Ops Leader, Amy Auriemma
#55 Selling Your Soul to Success
#54 She’s Fearless, Driven, and Now CMO
#53 The Making of LaunchPoint for Marketo
#52 How to solve the ABM data-related issues
#51 Who Owns Sales Enablement?
#50 How Much Money is Marketing Earning These Days?
#49 The Fearless Marketer
#48 How to Become a Great Presenter and Storyteller
#47 How to Shape Your Career
#46 MarTech + SalesTech = RevTech
#45 Unboxing AI with Jacob Shama
#44 Lisa Kenney, Sr. Demand Generation Marketing Manager
#43 Should You Do A Podcast Too?
#42 How a Modern CMO Builds Her Marketing Team. An Interview with Heidi Bullock, CMO at Engagio
#41 My first year as CEO of Marketo -- an Interview with Steve Lucas
#40 Show Me The MONEY!
#39 Are We Spelling ABM Wrong?
#38 Don Peppers on Creating a Frictionless Customer Experience
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