Small Biz Matters – a half hour program each week where you can work ON your business rather than IN it.
with Alexi Boyd from Boyd Office Management Services
Date: 10 July 2018
It’s like a chicken before the egg scenario. Do you app research or do you just dive head-long into the technology that claims to make your life easier… without really knowing how it works. Do you trust the reviews, the testimonials and the company to do what it says it will or do you really try it out before investing too much time.
Selecting the app is the LAST thing you should do whereas The app is the not the asset, it’s your data which is crucial. SO a good start is, like everything, asking yourself what the journey is for both yourself and the client to assist. the Crap in, crap out.
Welcome to the show Matt.
Topics we’ll be covering:
How is small business affected by the "mobile first, cloud first" revolution
Take the customer journey as the starting point for the selection of applications
The customer journey takes into account the desired road the customer travels to become and remain a customer at your business. How do you get your leads, how do the leads convert into customers, what are the touch points.
Matt’s Bio:
Born in The Netherlands, arrived in Australia in 2006 (detour - Saudi Arabia, Bahrain, New Zealand)
25 years experience with Business applications (first application project: 16 week forecasting tool for a liquor distillery in The Netherlands - June 1993) - implemented small to (very) large application projects
From 2006 to 2017 worked at Microsoft, ended up managing the Dynamics 365 ERP implementation team at Microsoft, dealing with the largest customers across Asia
Now - with Aurelian Group, Matt is 100% focused on small business, enabling their customer journeys with simple to use integrated applications.
Key takeaways
The key take-aways for small business owners I would like to get across are:
- applications are not an asset, your process - how the data flows within your business to provide your customers a great experience is your asset - applications enable (or disrupt) this flow
- when selecting business applications, one should start with the customer journey you want to provide to your customers in your business - then select applications on how they facilitate that journey
- an integrated flow is more valuable than having the most feature rich applications - when data does not flow between applications, your customer experience during the journey is far from optimal (usually a poor experience).
To find out more go to their website: www.aurelian-group.com or www.unboxedbusiness.com
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