This week we hear from Bonnie Kintzer, CEO of Trusted Media Brands - which includes brands like FailArmy, Family Handyman, and Reader’s Digest. She tells us about the opportunities she saw to turn around the company when it was facing bankruptcy in 2013, how the business has weathered some of the storms of the past decade, and why she thinks it’s vital to focus on where the audiences are regardless of platform algorithms. She also explains why a 're-start-up' mentality helped TMB get ahead.
In the news roundup the team debates why it's so difficult to find common ground on discussions of platforms paying publishers directly, and asks if Google not serving news to Canadian consumers will shift the dial on those arguments. Did you know Elon Musk has a Brummie accent?
The Ferret’s fact-checking lead Alastair Brian on truth, the media, and trust
MD of the Content Marketing Association Rob John on content marketing’s role in publishing
The start-ups saving local news in the U.S.
The Big Issue UK Editor Paul McNamee on making every aspect of the magazine necessary
Special: Highlights from Media Moments 2021
Executive Editor of Noema magazine Kathleen Miles on publishing in an intellectual niche
FT Strategies MD Tara Lajumoke on building a robust playbook for subscription businesses
The Independent US Senior Vice President Blair Tapper on shaping the publication overseas
The Great Privacy Reset: Insider Inc, Future plc and Permutive discuss the challenges and opportunities for publishers
Global Director of Internews’ Earth Journalism Network James Fahn on why everyone should be a climate change journalist
CMQ Media Founder & Analyst David Adeleke on the media scene in Nigeria and beyond
The Players‘ Tribune executive editor Sean Conboy on tackling mental health in sports reporting‘
Immediate Media Chief Revenue Officer Duncan Tickell on strengthening brands post-pandemic
The New Republic‘s Literary Editor Laura Marsh on storytelling through print and podcasts
The Information Reporter Kaya Yurieff on covering the sprawling creator economy
Founder of The Manchester Mill Joshi Herrmann on why local news must rediscover its pride
Social Spider MD David Floyd on finding a better way to fund local news
Conversations: How robot journalism is powering the modern newsroom
Former EMPIRE Editor in Chief Terri White on why she left the best job in magazines
Editor and publisher of Freelancer Sophie Cross on the joys of launching an indie mag
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