In this episode your host, Katrina McCarter, discusses the future of marketing to mothers in the 2020s. She identifies eight major success factors brands and businesses need to be considering now to ensure continued growth in the coming decade. Katrina demonstrates why now is the right time to rethink your relationship with the world’s most powerful consumer, mums.
This episode provides a small insight into Katrina’s new book, The Mother of All Opportunities, which launched in October 2019 in New York at the M2Moms conference. Available on Amazon here.
For show notes head to: https://marketingtomums.com.au/podcast/ep25-with-katrina-mckarter-key-success-factore-in-2020s/
12. Why Mums Respond to Cause Marketing with Rochelle Courtenay
11. Engaging Mums at Work with Mita Mallick
10. Staying Relevant and Building Trust with Bill Partyka
09. Winning Her Business with Bridget Brennan
08. Selling to Chinese Mothers with Catherine Cervasio
07. Mums and Automotive Marketing with Mike Johnstone
06. Kids Influencing Mums Decisions with Michelle Poris
05. Reaching Mums With Influencer Marketing with Natalie Giddings
04. Understanding Gen Z Mothers with Jeff Fromm
03. Invisible Women with Liz O'Donnell
02. Why Mums Love Surprise And Delight with Amy Henry
01. Key Mistakes Brands Make with Katrina McCarter
00. Introduction to Marketing To Mums
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
eCommerce Fastlane: Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips