Jennifer Lehner is a Digital Marketing Strategist and Adjunct Professor of Digital Marketing at Cleveland State University. She shows entrepreneurs how to build an audience and monetize their expertise online using social media and digital tools. She creates online courses and trainings, while also speaking at businesses and universities about the fast-changing world of digital media and how important it is to know exactly how to use these new tools to differentiate yourself, to tell your story and take control of your future.
On this week’s episode, I’m sitting down with Jennifer Lerner to discuss how to start and grow a profitable recurring revenue membership site. But that’s not all we discuss! We also dive deep into membership sites, including why membership sites are all about the experience, how to grow a membership site that requires minimal content creation, what content to restrict and what to share, how to use events to reward existing members while generating new paid membership signups and so much more.
Typically I would highlight one of my biggest takeaways for the episode, but it’s kind of hard to do today because the whole episode is very solid! So if you want to launch, grow or run a recurring revenue membership site, then I think all the different components of what you’ll hear today will be worthwhile to you.
In this broadcast, Jen and I talk about:
How to Connect with Jen:
Get the Latest Broadcasts of In The Trenches on Your Favorite Podcast Platform:
Subscribe to In The Trenches on iTunes
Listen to In The Trenches on Spotify
Get your weekly dose of In The Trenches on Google Play
How You Can Support In The Trenches
Did you enjoy today's broadcast of In The Trenches? Please click here to leave an honest rating and review on iTunes. Your review helps me spread the word of this podcast, which allows me to line up amazing guests and continue to produce this podcast ad-free. Thanks so much in advance for your support.
Podcast and show note production by Nives Kurjak. Click here to get 10% off your podcast production for life.
ITT 218: How to Survive Financial Chaos with Samir Patel
ITT 217: Why You Need a Referral Marketing System (with the founder of EarlyParrot) Gaetano Caruana
ITT 215: Why You Don’t Have To Be Ruthless To Win with Jonathan Keyser
ITT 214: The Self-Reliant Entrepreneur with John Jantsch
ITT 213: Make More Money as a Freelancer with Jonathan Stark
ITT 212: How to Become Indistractable with Nir Eyal
ITT 211: Behind The Scenes of Building a 4-Hour Workweek Business with Jake Jorgovan
ITT 210: Billion Dollar Infomercial Marketing Secrets with Rick Cesari
ITT 209: Small Business Mistakes to Avoid with Rob Braiman
ITT 208: How to Outsource Your Book and Become a Wall Street Journal Bestseller with Alinka Rutkowska
ITT 207: Better Manage Your Projects with Hussain Bandukwala
ITT 206: How To Effectively Incorporate Humor Into The Workplace with Andrew Tarvin
ITT 205: 6-Figure Affiliate Marketing Strategies with Jill Stanton
ITT 204: How to Start a Side Hustle and Quit Your Job with Steve Chou
ITT 203: Using Ads on Amazon To Boost Your Book Sales with Brian Berni
ITT 202: How to Scale an Agency with Chad Pytel
ITT 201: How to Feast as a Freelancer with Jason Resnick
ITT 200: How to Think Like an Entrepreneur with Patrick Vlaskovits, Megan Reamer and Bret Boyd
ITT 199: Authority Positioning with Podcasts with Michael Greenberg
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
U.S Property Podcast
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
The Ramsey Show
Planet Money