Jennifer Lehner is a Digital Marketing Strategist and Adjunct Professor of Digital Marketing at Cleveland State University. She shows entrepreneurs how to build an audience and monetize their expertise online using social media and digital tools. She creates online courses and trainings, while also speaking at businesses and universities about the fast-changing world of digital media and how important it is to know exactly how to use these new tools to differentiate yourself, to tell your story and take control of your future.
On this week’s episode, I’m sitting down with Jennifer Lerner to discuss how to start and grow a profitable recurring revenue membership site. But that’s not all we discuss! We also dive deep into membership sites, including why membership sites are all about the experience, how to grow a membership site that requires minimal content creation, what content to restrict and what to share, how to use events to reward existing members while generating new paid membership signups and so much more.
Typically I would highlight one of my biggest takeaways for the episode, but it’s kind of hard to do today because the whole episode is very solid! So if you want to launch, grow or run a recurring revenue membership site, then I think all the different components of what you’ll hear today will be worthwhile to you.
In this broadcast, Jen and I talk about:
How to Connect with Jen:
Get the Latest Broadcasts of In The Trenches on Your Favorite Podcast Platform:
Subscribe to In The Trenches on iTunes
Listen to In The Trenches on Spotify
Get your weekly dose of In The Trenches on Google Play
How You Can Support In The Trenches
Did you enjoy today's broadcast of In The Trenches? Please click here to leave an honest rating and review on iTunes. Your review helps me spread the word of this podcast, which allows me to line up amazing guests and continue to produce this podcast ad-free. Thanks so much in advance for your support.
Podcast and show note production by Nives Kurjak. Click here to get 10% off your podcast production for life.
ITT 178: Million Dollar Launches Like a Boss with Roland Frasier
ITT 177: Leveraging Meetup for Your Business with Connie Ward
ITT 176: Conversational Copywriting with Nick Usborne
ITT 175: The 80/20 of Video Presentation with Michele Moreno
ITT 174: Bootstrapping a LinkedIn Agency with AJ Wilcox
ITT 173: Generate Traffic, Leads, and Sales by Hosting a Contest with Travis Ketchum
ITT 172: Why You Need Someone Else to Manage Your Inbox
ITT 171: Starting a Member-Owned Cooperative Online with Barth Getto
ITT 170: Grow Your Business Faster by Leveraging Friends of Friends with David Burkus
ITT 169: Behind the Scenes of a Million Dollar YouTube Business
ITT 168: How to Live Big with Ajit Nawalkha
ITT 167: How to Close More Clients with Michael Zipursky
ITT 166: How to Start and Grow a Profitable Podcast with Jordan Harbinger
ITT 165: This is Marketing with Seth Godin
ITT 164: How to Make $30,000 per Month Publishing Kindle Books with Steve Scott
ITT 163: How to Scale by Solving Bigger Problems with Jeff Cohen
ITT 162: Experiencifying Your Online Courses with Marisa Murgatroyd
ITT 161: From Employed to Entrepreneur with Kayla Hollatz
ITT 160: $75,000 in 7 Days (Launch Case Study) with Cary Richards
ITT 159: Digital Book Burning with Roosh V
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
U.S Property Podcast
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
The Ramsey Show
Planet Money